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I am a just contact to do the network to promote the novice, the knowledge of this is only a little bit of a beginner's fur, at present, my current stage of work: mainly for our hospital in Baidu to promote the background of the auction rankings (key words for price adjustment). Now in this respect to talk about my feelings, mainly hope to have a master can guide Pleaes.
Bidding ranking is a pay-for-effect network promotion, customers through the purchase of their own needs keyword search rankings, to promote their own web pages, and click on the amount of pay. That is to say, a keyword bid higher, search rankings, the greater the number of clicks, the higher the price of the customer's web page about easy to be searched, the promotion effect will be better, the corresponding customer needs to pay higher.
Generally to promote the site, the promotion of the keywords are more than tens of thousands of, which makes the price adjustment staff very hard, because the adjustment of the work itself is relatively monotonous and tasteless, and the workload is large, a long time to repeat the work, and easy to adjust the prices of key words wrong. Below I introduce a lazy way to the vast number of price-adjusting staff (just my personal experience, share with you)
I hope we can teach you more. We are a hospital website, keyword to achieve more than 3W, general a skilled price adjustment staff a day's work in about 7000, the key to our hospital needs 5 days, and I only need 3 days, now say I adjust the method (but this prophase need one months of accumulation time), First look at the high number of clicks a day keyword, in more than 3 times, the total number of clicks in more than 6 times all of the tune, 2 is the same kind of keywords randomly selected part of the price adjustment, examples, wrapping too long wrapping too long how to treat the wrapping too long how to cure the wrapping too long these 4 are wrapping too long key words, I mean, you choose 2 of these 4 keywords to make a price adjustment, do not tune, generally speaking, this is a kind of disease of the key words as long as the price changes one, the other prices will follow the change, and the price is generally the same, you have adjusted 2, the remaining 2 prices only with direct changes on the line, 3 is that you personally think that the higher price of the words (the standard you set) to make changes, this is mainly to prevent some time when the price of the key words, you because the click Rate did not adjust, resulting in the company's money waste. Oh, from this point can be seen that I am still a responsible person for work!
These are some of my talk, I hope the master can be a lot of advice. Reprint you indicate the source www.tsjk120.com.