Npd:11 Monthly video game sales 2.6 billion USD down 11%

News and technology information Beijing time December 9, according to foreign media reports, market research company NPD Group recently released data show that the November video game sales of 2.6 billion U.S. dollars, compared with the same period last year 2.9 billion U.S. dollar decline 11%, year-on-year decline of the year the smallest.

The NPD group said in its report that two of the reasons for video game sales continued to decline. The first is that consumers are turning to other platforms, such as tablets and mobile phones, and another reason why NPD Group is counting sales figures. NPD group only counts sales figures for physical stores, and many consumers have started buying games online.

Compared with November 2005, sales of retail games in November almost doubled, according to NPD group, indicating that retail sales are healthy, although most of the hardware has reached the end of the product cycle.

Other elements of the report include:

Nintendo sold more than 1.75 million hardware products in November, including nearly 910,000 portable gaming devices and more than 845,000 Wii and Wii U devices. Nintendo sold 425,000 Wii U in the first 7 days of the data.

Microsoft sold 1.26 million Xbox 360 in November, and became the first major game host manufacturer for 23 consecutive months.

November is the second highest sales month since PS Vita was sold, mainly thanks to its bundled third-party content.

Video game software sales reached $1.43 billion, down 8% from $1.6 billion a year earlier, while half of the software sales in November fell to Xbox 360, and the market share of Xbox 360 has increased by 8% since last November.

Call of Duty: Black Action 2 was the highest volume in November, with sales reaching 1 billion dollars in 15 days after the sale.