Old bottled new drugs online Education Entrepreneurship Project What exactly should be done

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Just today, Century Jiayuan CEO Gong and the famous angel investor Xiaoping on Weibo for their own investment in online education 91 foreign network, Xiaoping earlier this year, said: "Online education two years later may be as popular as the electricity business." Just today, the online education platform Tutorspree 800,000 of billions of dollars in additional investment, and Donews founder Liu Yan last year took over as an online education agency and directly predicted "online education will be a full-blown year in 2013 ..."

There is no doubt that online education has become a new entrepreneurial hotspot in the internet industry and is likely to usher in a major outbreak this year.

The current pattern of online education is diverse and can be summed up in three categories as follows:

(1) One-to-one real-time online mode

This model is a relatively new and risky model for online education, and more representative of the 91 foreign network and the instaedu,91 is invested by Gong and Xiaoping, while the US instaedu has won 1 million of dollars in Angel investment last May. The advantages and disadvantages of this real-time online one-on-one online education model are obvious, they highlight one-on-one interaction and learning effects, the disadvantage is that the cost of teaching is too high and the market needs to nurture-after all, spend the money to find a tutor, but only with teachers online interactive teaching, many users are still difficult to accept. And, this model of the entrepreneurial Web site profitability is limited, most of their income is contributed to the teacher's division, according to 91 of insiders to I revealed that they completed a one-to-one education rate of about 1/15 or even lower. There are questions about whether this online education model will succeed and scale up.

(2) A pair of real-time online, or video-broadcast course mode

This online education model is the most basic and "old" mode of online education, and it is the main force of online education industry. Donews founder Liu Yan, who last year injected large amounts of money and served as a director of profits, has allegedly won more than 30,000 student online tuition for the most popular course, SEO marketing. Cheng Kai, founder of the Tower of Babel (still mail) co-founder of the It Class online training website Qingyuan Education, on line less than 3 months, can have a stable revenue, for the "burning money" known as the Internet field, this example is not uncommon, this also proves that the Internet education market strong potential.

Abroad, this model has been in vogue for a long time, such as many well-known public classes and Ted, and the Minerva project, which is trying to build the online version of Harvard University, won 25 million of billions of dollars in seed investment last year, and the famous 2tor also got 26 million dollars in funding early last year, A total of 3 rounds of 96 million dollars in venture capital. It is believed that the online education model of a pair of real-time online, or recorded courses, will still be the main mode of online education entrepreneurship in the future.

(3) Participation in interactive

The most representative of the model is that the codecademy,2011 has been popular since its inception and received 10 million of dollars in funding last June. Codecademy is an online programming education website, Codecademy Interactive learning programming model, which makes the whole learning process full of fun. Codecademy no one teacher to teach, users do not need to register can be used directly. Once the user enters the codecademy.com page can easily complete the first lesson of the programming, for example, the user wants to know own name to have how many letters, simply can enter his name in the double quotation mark, then enters ". Length", finally clicks the ENTER key. When the user completed a certain course of study, the site will automatically recommend users to create their own account and register, if not registered, the previous learning records will be lost, so that users will likely be registered.

Black Horse I am most optimistic about participation in interactive online education model, because this model makes education into a game, can stimulate students ' interest in learning, and this model can be based on students ' real learning habits of real-time feedback and game-style incentives, and can be replicated on a large scale.