Old webmaster to pay you how to combine SEO optimization and user experience work

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

With the Internet each industry site experienced a longer period of development, a lot of cheating optimization by the search engine pass off, so that its industry more rational, formal development trajectory, especially for today this relies on search engines to survive the site, Good user experience and better optimization of the site to make its ranking as far as possible, no doubt become the construction of each site and the latter work needs to consider the top priority.

The design of the site from the past blindly follow the trend, to today's search engines and users, is undoubtedly a very wrong point, so a lot of good development sites have meaning to these errors, began to do the site revision, add features and so on, so that its website more users and search engines love, But for these many times are unable to do a good balance of work, is undoubtedly a lot of webmaster in the revision or upgrade process of the more worried about the problem, today small series summed up and on their own website constantly revision upgrade, and ranked still some of the leading skills of the work with you to share, h Hope can help you webmaster friends Oh!

How to better take into account the site's own SEO optimization to ensure the ranking of our site, and can be very good to enhance the user experience of our site work, small series today mainly for our website design This piece carried out a series of summaries, if your site needs revision upgrade, you can refer to the following points:

1, the layout is simple and clear, the code is concise.

For the increasingly intelligent search engine, it is more annoying to a large number of redundant code, so we in the design of the site must be as far as possible to streamline our site's code, of course, this point is required to ensure that the same function can be achieved, such as the table to the div layout changes, as far as possible to simplify the CSS code And in the use of Div to layout, we have to as much as possible to reduce the nesting of Div, so better to comply with the official Baidu issued web2.0 standard matters.

At the same time we are in the layout of the site, we must be as simple as possible, generous, clear, and we should as far as possible to reasonable use of DIV structure to make our website static, only in this way can better get the love of spiders, so more to crawl.

2, JS, CSS script call processing.

In the process of making its website static, many times it is necessary to use JavaScript and CSS style, at this time we are accustomed to organize it into the corresponding JS files and CSS files, so that the call to achieve the same effect, generally do not speak these code directly written in the HMTL inside, Because this will result in a large number of Web site code, so that our site page load too slowly, this will directly affect the spiders in our site crawl, so the integration of code to call, is our optimization is very important.

Note: Generally speaking, the page size should not exceed 120K.

3. Clear and eye-catching navigation design.

Navigation for a site, is a subdivision of the site layout so that its users more quickly to find the content of a role, but the search engine for the weight of the navigation is important, because we all know that navigation is usually the whole station, so we must be as clear and tidy as possible, In order to better clear the role of navigation in our website.

In addition, because the search engine for pictures and Flash is not as good as text, so we in the production of navigation, we need to avoid the use of pictures and flash form to show, if you must use the picture words also remember to add ALT attribute.

Note: Flash spiders can not read crawl, if strong to use, it may be good for the user experience, but for SEO optimization is a disadvantage, so the small part of the proposal to consider the line.

4, the use of HTML tags to rationalize.

For skilled artists who are proficient in CSS, whatever performance you need for your site can be implemented using any kind of HTML tag, such as our common headlines, with H1 and span tags that can achieve consistent results without affecting our user experience. However, SEO optimization for the words that can be a difference, because in the search engine appears h1-h6 label each label weight is different, weight order is h1>h2>h3>...>h6 and so on.

Generally speaking, small part of the proposed a page such as H1 label, only a good one, because of the rare things, and from the small series of an example can be learned that the use of HTML tags is a great knowledge, must think twice carefully, and for the use of the label must understand its advantages and disadvantages.

5, the Site Directory, column optimization.

In our process of static site, we need to pay attention to the site's directory and column static processing, simply for different columns to set up a different directory, is to ensure that our site can be clearer and hierarchical. For example, for a simple enterprise website, column navigation is as follows: News Center, Product Center, online consultation, we can set up in the directory of the site news, products, services directory to store our site column of the channel pages, columns, and content pages, At the same time we are in the process of dividing the directory as far as possible not more than three times, and to the extent possible to shorten the length of our site URL address.

6, the site layout of the page should be reasonable.

For this topic, is a lot of trivial matters, but we all know fine "details determine success or failure", so for these trivial attention we also need to do a good job, because only in this way can better guarantee SEO optimization at the same time can also be user's favor.

1 Crumb type garbage navigation.

2 vertical-type paging function.

3 Set the previous and Next button for the article page.

4 related articles as well as the recommended functions of the most popular articles.

7, beneficial to the user experience of the functional items.

As the search engine on the site's user experience as one of the most important criteria for site rankings, each site has launched a lot of features conducive to user experience, today's small series on these common more beneficial to the user experience and will not affect the SEO optimization function of a simple summary for everyone to refer to:

1 navigation follows the user.

2 article top step function.

3 article evaluation function.

4 One key back to the top function.

5 share function of Baidu.

6 The function of the list column.

Summary: In fact, for both the SEO optimization and user experience work This topic, is a lot of the development of the site in the ongoing discussion of a topic, today small compilation of the above content for your reference, if there is a feeling inappropriate or better methods, welcome to discuss. This article by the game name Net http://www.name2012.com/original share, hope you reprint friend, remember to retain the link and copyright, here to thank you.

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