On expanding the network of training websites

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Today's web site more and more difficult to do, the classification of the site is more and more detailed, most of the webmaster are turned to industry stations, local stations, this is now the trend of the development of the website. Industry stations and local stations have certain limitations, only to recognize these limitations, for the site, the characteristics of the industry, to adopt a different way to promote.

Now enterprises pay more and more attention to the development of staff training, such as teamwork, leadership, sales passion, new staff integration and so on. So over the past few years, the expansion of training companies have sprung up, all over the land. So to expand the training industry website, how to do promotion? Here, I would like to give eight points on expanding the training industry search engine optimization strategy, for reference only.

1, first of all, for the expansion of training in this industry, the most important customer is the training effect. Therefore, in the initial stage of site construction, should focus on the expansion of training results, have a variety of effects of the corresponding projects and programs. Overall, the user experience.

2, most enterprises to the staff to do the expansion of training will choose the base of training. So the introduction of the base is also very important, such as the base is to do high-altitude expansion or water expansion, and so on.

3, search engine promotion. Search engine to bring the flow of the site is beyond doubt, so the promotion of search engines is particularly important. For some of the more popular words (such as: Guangzhou expansion, Shenzhen expansion, etc.), we can choose to do Baidu bid promotion, after all, the first three-bit traffic accounted for most of the. In addition, we also want to do the site natural ranking optimization, mainly for some long tail keywords, long tail keyword competition is not so fierce, but also can bring good traffic.

4, blog promotion. Blog post some interesting, time-sensitive information about a particular industry and the dynamic blog, to attract viewers eyes. Maintain a good blog, add some circles and communities to let more people know about the company blog.

5, forum Promotion is also a good promotion method, in addition to some more powerful forums (such as Tianya, bar, etc.), in the online search for a number of relevant industry forums. In the corresponding plate publishing industry-related content, topics, appropriate to appear some ads, Gaga links or something. Another signature is also important.

6, the question and Answer class website promotion. For example, Baidu know, search for questions, Tianya question, Yahoo Knowledge Hall and so on. Ask your friends to answer questions, or answer other people's questions. Can add the company Web site of course the best, can not link can improve the company brand is it.

7, Enterprise Micro-blog promotion, micro-blog content Maintenance relatively simple. You can tell your fans about the company's activities, news of the company's website, etc. Interact with your fans and the people you care about. It is also said to use Sohu to do long tail promotion, with long tail to do the scarf name, ranking effect is very good, I have personally tried.

8, customer maintenance, if the above points are done, then your customers will be more and more. Therefore, the maintenance of customer relations, to attract customers again, multiple consumption has become important.

The above is the author summed up a few experience, write a bad please forgive. All roads lead to Rome, the promotion method in each industry is also interlinked. I hope you will discuss and communicate with each other. Love Move net (http://www.hituozhan.com) original, welcome reprint, reprint please reserve source, thank you.