on how to compile original content in enterprise website

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Baidu every update algorithm, to the vast number of webmasters mean an earthquake, some sites, in such a time of "earthquake", unscathed, even the dust did not shake off a grain, but increasingly strong rise, and some sites are rubble, was k to unsightly. In fact, whether it is Baidu, Google, or other search engines, these search engines no matter how to adjust the mysterious algorithm and rules, there is a point, at present, is immutable, that is always the original content of a unique feeling.

Original, is a lot of stationmaster's mishap. If the webmaster is out of interest and love to make the operation of their favorite site, how to original content, I believe the webmaster will soon start, after all, the things they are interested in, basically can be expressed clearly. However, when we promote the site for other purposes, such as promotional for corporate websites, at this time, we are to optimize the corporate website for the renminbi, the need to publish some original content on the corporate website, to attract search engines. At this time, some webmaster often do not know where to start, do not know how to carry out the original content, to do search engine favorite original content. Personal talk about how to write the original content of the enterprise Web site, from those points as the original content of the development point of writing, for everyone to discuss exchanges.

First of all, from the enterprise development history, brand story for the development point of the compilation of original content.

Any enterprise, has its own history, has its own culture, large companies, have their own brand story, even if it is a sign, have its unique meaning. Behind these corporate culture, there are enterprises of their own interpretation, each brand, has its own historical origins, these, can be used as an original enterprise soft text expansion point, for the compilation and publicity. Every corporate culture and brand story is absolutely unique. Such an original feast, I believe Baidu will like, will also increase the attention of visitors. This kind of article commonly takes company news mostly, reports the company's meeting, the activity, the promotion meeting and so on content. Enterprise introduction of the soft text is the browser to understand, the first step to understand the enterprise, which is the most basic enterprise soft original development point.

Secondly, take the deeds of the Enterprise master or spirit posture as the development point for the original.

Speaking of corporate ownership, can be the chairman of the enterprise, managers, and even every ordinary staff, in the process of enterprise development, each person, especially the enterprise leadership, their unique growth path, arduous entrepreneurial story, can be the development of soft writing business. Usually, the characters or stories to write soft text, are very high readability, more can arouse the sympathy of the viewer.

Third, the enterprise products or products surrounding things for the development point for the original content.

Regarding the product, may write the content richest, here says the product, refers to the product manufacture entire process. such as product raw materials, product production technology, product processing machinery, product packaging, product characteristics, enterprise similar products, and so on, each small detail, can be used as an enterprise's website soft text for the original, or even product brochures, can be used as original content publicity.

In addition, the successful case of enterprise products, but also can carry out deep development, and eventually form a continuous extension of the original source.

Four, the enterprise in the industry to start content original.

Relative to the enterprise content itself, the industry content can collect relevant information from the network, this and enterprise products, the content is more extensive, even the industry can be any one enterprise and the enterprise comparison, from products, to prices, to the market, can do horizontal contrast, so, and produced a part of the original source.

Five, the hot event to proceed with unlimited expansion.

The world itself is an organic whole, as long as you are careful enough to find people and people, people and things, things and things are inextricably linked. The soft writing of this aspect, must have the nimble thinking ability and the logic ability. For example, the recent more interesting Yan ' an traffic accident, can lead to security issues, and security issues can be linked to anything.

The above is the personal summary of the enterprise website original content of the common starting point, no matter from which part of the enterprise website content or soft text of the original, the ultimate goal, one is to improve the weight of corporate websites, improve the site keyword ranking, on the other hand, the core of corporate website promotion, is to grasp the hearts of viewers, Prompting viewers to purchase will, this is the essence of soft wen, but also to do the significance of publicity and promotion. This article by Xuzhou Construction Machinery Leasing Network http://www.xzjxzl.com original writing, welcome reprint, Reprint please indicate the source, thank you.