The user experience of a website is one of the important standards of the quality problem of a website, and it is also an important factor to judge the website weight of the search engine. Here today, the Www.qiawei.com network is a simple research and analysis on how search engines judge the user experience of a website.
Search engine as a machine, it has no human brain, to analyze and judge, it has a number of mechanisms, these mechanisms are the search engine research and development staff developed, we just study the mechanism of search engine developers can be the site's user experience to ascend up. The network recently found that the user experience of the search engine analytics site is mainly through the following points.
First, the site's bounce rate. This bounce rate problem, I believe we all understand, is the user browsing the site in a certain period of time to leave your site. How does a search engine judge the bounce rate of this site? There are so several research on the network, first of all, search engine will give your site a keyword ranking, if the user through the keyword ranking into your site, in a certain time to jump out of your site click on the following site, Prove that your site does not provide users with useful information, your site's user experience is not high, if the user clicks the keyword into your site does not choose the following site, then your site's user experience is good, of course, this is just a hypothetical network. But SEO is often a constant assumption that tries to judge.
Second, the site's user adhesion. A website, the search engine will be from such a few to analyze a website, the first kind of website's article comment, if a website's article comment quantity is very big, proves this website's user experience to be good, many people need this website, according to the network observation, many comments many websites, the rank is very good. The second type of Web site traffic, Alexa rankings, if the site's high traffic, Alexa ranked high, generally from the search engine to traffic is also more.
Third, the function of the site. Search engines can now simply judge some of the site's user experience features, such as site comments, top step, etc., these features can give users a good experience, while the search engine can also through these features, user feedback, to give the site a certain rating. See a lot of websites, a lot of JS code on a page, but ranked very good, why? In the previous SEO, a lot of webmaster will try to use less JS, in fact, such a site is just a simple content display, user experience very little, how to traffic it?
Fourth, the exposure of the site. That is, the site's external chain problem, how this will affect the site's user experience problem? hehe, your website user experience is good, nature has a lot of loyal user, go to share your website, actually this also is nonsense, but this I want to tell everybody how we should do, let search engine think your website user experience is good.
The user experience of the Web site on the first analysis of such a few key, write is not very good, we have any ideas can share the comments, thank you for your participation!
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