On how to judge the competition of a website

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

1, look at the site URL link

Generally speaking, use the website homepage to do the keyword in the rank aspect to have the superiority than two level domain name and the catalogue, two-level domain name than the directory to have an advantage in ranking, directory than content page in the rankings have an advantage, so we can judge from this, when a keyword search results naturally ranked the top 10 in 3 more than the first link, Can be rough to judge for this keyword competition is not very big, when a keyword search results page 20 are all home page link, often this word competitive is very big. Therefore, when others use the two-level domain name to do the keyword ranking, we can choose to do with the homepage, when others use the table of Contents page to do, we have to choose the level two domain name, of course, can also use the home page.

2, see the keywords in the site distribution

In Search engine results page, if the top number of the site title of the keywords scattered or incomplete keywords, then the site for the keyword competition is not very big. This involves a keyword coincidence problem. The higher the degree of anastomosis, the greater the competition, on the contrary, if the match is low, the keyword distribution in the title is more divergent or not complete, then we can roughly think that the word is not competitive.

3, look at the external chain of the homepage of the site

Check out the chain we generally use the Yahoo (www.yahoo.cn) check, such as Chan Bao Crown store outside the chain, in the Yahoo can enter link:http://www.xxxx.cn/to query the chain, look at its outside the chain are from which sites, the weight of these sites, How to rank keywords, how much the linked pages relate to the pages being linked, and so on. Outside the chain generally comes from the high quality, the highly related page, to the website weight enhancement effect will be better.

4, the size of the site and the amount included

Generally speaking, the scale of the website is bigger, the quantity that collects is more, the competition of the website is relatively big. On the contrary, if the size of the site, the number of pages included is relatively small, so the relative competitiveness of the site is not very strong.

5, Site target keywords in the search engine rankings

In general, the site's target keyword in the search engine rankings, the higher the weight of the site, the more competitive, of course, also want to see the keyword in the search engine of the overall level of competition.

6, the site's first snapshot and update the degree

Search engine spiders will often patronize a frequently updated site, just imagine, a few months are not updated site, search engines will often go crawling? apparently unlikely. Search engines have always been interested in high-quality original content, so a site update mechanism, the degree of update is very important. So say a frequently updated website, of course, the article source: http://www.suptb.cn/reproduced Please specify the source, thank you! Here the update, not refers to the simple collection, but refers to high-quality, the user has the help of original articles. In the garbage site rampant today, the more it appears the importance of originality.