on how to write the title of the website

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Write in front of words: Today in tui18 Promotion/Operation 12 Group (17593788) application when the administrator, promised to push an old Jiang and old Chen published an original article.

The title tag of a Web site is the "page title" that appears when you browse a Web page with the blue display bar at the top of the browser. In Web page HTML code, the page title is between the label <title>.

Every day we will search a lot of information, access to many sites, forums, when the first to see is the title of the site. Baidu, Googole inside the search keywords out of the page title is the most eye-catching eyeball. In this era of eye economy, think of a good site title to the quality of the site how much impact. The success of the network can be replicated, this is mainly aimed at the optimization of the site and push a wide, because the site optimization and promotion of success, most of them rely on the skills, so the study of other people's success, learning other people's skills, can also achieve success.

I opened my website popular broadband/luxury shopping center at the same time in Baidu Search related keywords, each row in front of the site title of what to analyze the findings. The results found that all ranked good stations, they have a common characteristics: first of all, their title is very short, is generally in the 28 word or so, the maximum is 32 words, when I turn back, even some rankings can be counted. But I found a problem, the title is longer, at least longer than the first page. In this way, the title can not be all displayed, not to guide the user's role. I have come to the conclusion that the title of the writing to keep in 28 words or so is the best, because more than this length, in Baidu will not show. So we will write the title of the time to grasp the words.

Knowing the number of words in the title, how should we write the title?

I test found in the title to include the core keywords, we have to include in the limited characters as much as possible content, you have to design the title, more weight dispersed, less long tail bad to do.

Page title is a high level of a Web page, generally speaking, the title of the homepage is the official name of the website, and the content of the Site page title is the topic of the article, the title of the column is usually the column name. Of course, this general principle is not fixed, there may be some changes in the actual work, but in any case change, the overall will still follow this rule.

For example, you will now see a lot of Web site title longer, in addition to the name of the site (company name), as well as Web site-related business, such as keywords, this is mainly in search engine retrieval results to get the ranking advantage and considered, also belong to the normal search engine optimization methods. Because the general company name (or brand name) may not contain core business keywords, so when users through the core business to retrieve, if the site title does not have such a keyword, in the search results ranking will be disadvantaged.

For general website title can be written like this

1, the core product name _ website name.

2, Product name _ Product Channel Name _ website name.

There are also a number of corporate websites, government-class web site title only one title is not discussed.

Talk too much theoretical things are still not clear enough, then I opened a new shop to give examples. My shop now do Lv,gucci,chanel,prada four brand bag wholesale, agent, sell, at the same time with online shop recruit agent, Taobao shop to sell. My key words are Lv,gucci,chanel,prara my key words are package wholesale, package agent, Taobao Shop, and then consider my Taobao shop name popular broadband, then I should put this also put in, so get a title like this: Lv,gucci, Chanel,prada, Bag wholesale agent, Taobao shop to sell in popular broadband. My title includes both the key keywords and the related keywords. Not only se know. And for the user experience, users can see at the first glance what I have products and what related services, so the title of the writing is: User +se

What is the correct way to summarize the title? The main key words to put in the first position, because the higher the weight, the higher.

1, determine the key keywords

2, consider their own business or service-related keywords.

3. (Why should you emphasize your business?) If you do not do this, it is useless to go up, so it is not to say that it is related to the main key words to do, but also to consider their own business scope. Moreover, do a keyword ranking is not easy to do, so pure waste of labor) in your writing, you can first look at the competition is how to write.

4, list the main business, the main keywords, and then add their own company name, and then include related keywords. Full match weights highest

For example, Chinese oil painting net, can be divided into Chinese oil painting oil painting net Chinese oil painting network and so on. One of the Chinese oil painting net matching the highest weight.

When writing an article, we can consider participle. (Perfect match that keyword is linked together.) If you do a hot word, it's best to match it, because it's a big fight. Because the competition is big. This is not necessary if it is an unpopular word. Word multiple people search is not good) the title of the writing also want to consider this also to consider the regional issues, the company's business positioning problem. Spend the least effort to create maximum benefit. Also take into account the user, as well as the number of titles.

Tip: The separator symbol does not really mean much, personally like, some people like to use "," some people like to use "|". A little attention on the line, to use English characters, do not use Chinese characters. Normally use "-" to differentiate between keywords and companies. So here I use "|" to look comfortable for myself. In fact, there is no other meaning, just for me to look comfortable.

Because, the role of the keyword is getting smaller, I just listed a few key to write out on it. It doesn't work because it's written too much. That's what I wrote. "Lv,gucci,chanel,prada, Bag wholesale agent, Taobao shop to sell, do in popular broadband"

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