On intellectual property protection of transnational corporations from Microsoft genuine verification

Microsoft has recently released a message saying that since October 20, Microsoft will be for Windows XP and Office start genuine verification, the use of pirated users will appear black screen phenomenon, linked to the recent tomato garden incident, many people think that Microsoft in China's "anti-monopoly law" to pave the way, Lao Yao thought, not only Microsoft, Many multinationals have their own intellectual property protection strategies.

said that Microsoft this year only to pay attention to intellectual property some unfair, in fact, as early as a few years ago, Microsoft has already attached great importance to intellectual property, but did not arouse the attention of the media, because a few years ago, Microsoft Lock is well-known domestic companies, for the interests of both sides even if the occurrence of Only in recent years, Microsoft has begun to extend the protection of intellectual property to individual consumers.

Lao Yao is familiar with the sales director of an internationally renowned software company, according to his introduction of the general international well-known software companies in the market development phase will open one eye, close one eye, after all, the existence of pirated market will increase market share, but as a sales director, the general will also pay attention to the use of pirated companies business progress, Once the business has made a breakthrough, sales staff will often come to visit, introduce the consequences of the use of piracy, the proposal even forced the other party to buy genuine, even for different sizes of companies to prescribe different genuine use rate, once the company scale to ZTE, Huawei, Lenovo such scale, want to use pirated also very difficult.

Intellectual property protection is related to a country's economic development, the promotion of intellectual property in an extremely backward country is no different from the whimsical, and now every day in the United States to promote intellectual property rights protection, in fact, in 19th century, there is also a widespread piracy, but later as the U.S. economy to catch up with even more than The importance of intellectual property rights is put on the agenda, this is not only Microsoft, presumably every multinational company's decision makers know that intellectual property protection is certainly a gradual process, the reason why the United States and Europe continue to promote the Chinese government to attach importance to intellectual property, but also just hope to speed up the pace of IPR protection At least in Beijing, Shanghai and other regions where economic development has reached or is near the level of less developed countries.

Like China's godson processor, because it is still in the development stage, far from the point of confrontation with international well-known companies, and will not threaten the interests of these companies, once the godson's market expansion to make a breakthrough, will certainly attract a lot of intellectual property disputes, because at present, multinational companies in the dual-core, multicore established intellectual property barriers , want to break through already difficult, the reason is not embarrassed godson now, just because there is no need, do not want to offend the Chinese government.

Microsoft's operation of Windows XP also shows that Microsoft does not really want to prevent the use of pirated, after all, Microsoft has been promoting Windows Vista,windows XP in 2009 to exit the market also explains this, Microsoft is just to show a mentality, Reflect a kind of attitude, of course, with the rapid development of China's economy, Microsoft's IPR protection will certainly become more stringent. (author, Lao Yao)

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