On the essential of website planning

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The first time to go to the new site, the page opening speed users can tolerate to 6 seconds, if open a page for more than 6 seconds, then 85% of users will leave you, and the second time it is difficult to let users on your site.

Solution:

1, the website space buys some fast or forms the good reputation IDC.

2, the best site space is a dual-line or with the site users of the geographical analysis of the use of Netcom or telecommunications.

3, the page size control within 100KB.

Second, within 6 seconds to tell users what the site is provided

When a user opens a new Web site and does not know what the site is for 6 seconds, the user clicks on the X on the top right of the page and leaves.

Solution:

1, in the website title attached to describe a section of the site.

For example: "Chuang billion web site planning agencies-to provide Web site planning Solutions", when the user read the website is to know that the site is to provide corporate planning services.

2, the head of the page attached to this site to distinguish between a section of other sites. (page head includes logo, BANNER)

For example: "China's first website planning Professional organization | 5 years experience in Site planning | 12 People website planning expert team | More than 300 corporate web site common choice.

3, in the page clearly tell users the characteristics of this site or philosophy.

For example: "Chuang billion site planning concept:" is located in the "marketing-oriented planning", will always run through the user-centric, profit model for the results of the guide to plan the site!

Third, within 6 seconds to allow users to find their own link to the portal

The Site page is open and the user knows what the site is for, but the user will want to know if this site is right for me? Is it possible to solve the problem?

Solution:

1, user segmentation.

When you run a website, you must know what kind of group the site is facing and what needs they have.

For example: Chuang billion website planning organization's users are divided into:

(1) There are ideas, no website

(2) There is a website, no traffic

(3) flow, no sales

(4) Sales, no Brand

So for the four types of users of the article has been top, users can easily find their own need for the chain access, which makes it easier to get the user's transformation!

2. Business Subdivision.

A successful site not only to user segmentation, but also business segmentation, the site to operate or provide the project to tell your users, so that users know more about you, so that reasonable choice.

For example: Tell the user what we can do?

Iv. 6 instructions Tell the user why we are chosen

The first three big points each site can replicate the level to achieve the same height, but the 4th "tell the user why we choose" is the shining point of each site, must tell you the core competitiveness of the site. You can use 6 items to serve your customers.

For example:

(1) China's first website Planning organization (earliest)

(2) 5-year Site planning Experience (authoritative)

(3) 12 Person website planning expert team (team)

(4) More than 300 corporate websites common choice (case)

(5) User-centric, profit model as the result of the guide to plan the site (philosophy)

(6) Media coverage (third party speaking)

This is not my personal point of view, oh, copied some other people's,,, forgive me,

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