On the five qualities of an idea promoter

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Network promotion work A lot of is generally come to be a lot of is more dry and impatient, it is likely to be repeated every day to do something. If I ask you, do you want to do a pure post machine, or do you want to be an idea of the promotion staff? I think a lot of people who have ideas are unwilling to do the repetitive pure post mechanical work and want to do the latter have the idea of the promotion of people, then to achieve a qualified and have the idea of what the quality of the promoter need to have?

I want to be a qualified and thoughtful promoter with the following five main points:

1. The ability of the website to distinguish

This on the 1th is necessary, because you do what the network promotion is inseparable from the site, but the type of site and different functions and different ways to promote it. But you have thought, the website is many, the information is many, lets the person not find the clue, the different website has the different function. Take the forum, some forums because different permissions have different functions, then you do as a promotional staff must have a certain capacity, some sites to promote the restrictions, such as the site version of the permissions, the user's access rights, the promotion of the column permissions, the release of Information rights and so on.

2. Resource Reorganization Ability

The resources in the network promotion are very important, but the resources are a very long process, because the resources are accumulated. For this piece of resources, first have to locate the way to promote how many, at present, more conventional means of promotion, the use of resource integration is also considerable, but how to deal with the timeliness of resources, such as Internet forum resources of 100,000, how to distinguish between effective resources, the renewal cycle of resources, the timeliness of resources, the classification of resources , resources to promote the location of the column, resources to promote the attention, etc.

Many of the promotion staff in the resource collation is usually a problem, is only add, no deletion, accumulated over a long time, resources, although gradually large, but the real value of resources is not high, and virtually increased the workload.

3. Creativity, Innovation ability

Usually, conventional means of promotion can only play to the information published in the public, and sometimes published in the public information, there are clicks, there are responses, but both are not very high, then, the network pushes personnel must have a certain creative, innovative ability to attract attention. And to innovate some new promotional techniques or methods.

4, the promotion skill ability

The trick is to be free to play, melt Kuai through. And it is likely that each promoter has its own set of promotional skills, can be from the promotion of skills to dig can be seen whether a person has to do a professional promotion staff quality. The conventional way to promote more, but in fact, the real can be used to the value of the promotion of the way is not much, this should be seen in the middle of the choice of personal skills.

5. Copy editing ability

Many people may find it better to have a department-specific copy editor. Yes, in some ways, it is, such as you want to release the news, the release of some soft text is like this, but for example, some of your own resources, blog posts update, Forum replies, the popular posts, Do you need to be edited every day? (Of course, if someone does, it must be good, but you must communicate well with the editors.) My advice is to write their own is the best, because the Web pusher in the promotion of their own contact is the most, such as forums, such as what the content is more attractive eyes, which some content is not deleted and so on.

The above is I personally think that as a qualified and have the idea of the network promotion staff is required to have a series of quality, I think these qualities are very important, but often these qualities are difficult to assemble to a person's body, which is why the network implementation of the industry really not many professionals. Of course, including myself.

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