On the foothold of network promotion planning from small picture

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In the morning QQ group 55300291 to see the era of the network Bridge to share a picture of the Mid-Autumn Festival egg yolk mooncake fun pictures (such as), I will send the picture of the microblogging and forum, two times to share, the effect is not bad. Then think about it, a lot of other things can go deep. Such a process, gave me some inspiration.

Although such a small picture, perhaps the spread of their own is not to promote the network as the starting point, but inadvertently reveal the feelings of the people, so it is not a network to promote the planning of the epitome, but this is a small picture, exposing some network promotion planners must pay attention to the problem, this article on the combination of my personal experience, Talk about the foothold of network promotion plan.

1, the network promotion plan needs to take the product as the center

Network promotion Planning is the starting point for the product through the network, and ultimately for product services, products can be physical, can also be virtual. Network promotion planning can go straight to the theme, you can also knock, but without exception, finally return to the product of this piece, is to let more people know products, do everything possible to promote the well-known users, and finally enhance the purchasing power of users.

2, the network promotion plan interesting

I believe many of our friends share this feeling, people have a strong sense of joy, for the funny things have a strong interest, and may be on the basis of the volatility of talent, before the buck teeth and confused brother and everyone PS all kinds of strange, five bar Corps long even comics are painted out. This kind also explains the Chinese people's energy has how big, therefore in the network promotion plan best will interest the content and its hook, as far as possible satisfies everybody's taste, everybody's taste is advantageous to the user natural dissemination, expands the promotion the effect.

3, network promotion planning and specific time link

At a specific time to introduce the corresponding theme of the network promotion, has the effect of fuelling, such as this picture, if at other times, there are several problems: 1, focus on the heat is not high. 2, let a person feel too deliberately. The network promotion chooses the specific time, will let the user pay more attention, has the natural feeling, these also can let the network promotion plan implementation to be more smooth.

4, network Promotion planning personalization

Now people are pursuing a personalized lifestyle, this is inseparable with the development of society, the explosion of knowledge, the development of the Internet so that people come into contact with more ideas, each individual can produce their own perspective, people may be concerned about the desire to be different from others, especially in the younger generation of such ideas more and more prominent, Network promotion planning must think about personalized issues, make creative, make distinctive features, such content more easily than people accept, such as the image of the butt of the moon cakes, is a very personal thing, his voice-over is more ingenuity: pull open with yolk.

5, Network promotion planning psychology

No matter how you do the promotion program, you need to be based on the user, to attract users of the eyeball, the user psychological how to do a detailed analysis to formulate detailed plans, such as the previous Taobao sold on the killing of mosquitoes, this is to meet the user's psychological case, the most annoying summer is the mosquito, was killed Mosquito Jiehen, The key or hand-patted, a slap shot out of the palm of the blood, too jiehen.

6, do network promotion to forget the network promotion

Many people in the online promotion, talk about the way they can achieve results, originally a very natural way to promote, in order to achieve more results, the scheme was changed, doping too much of the flavor of promotion, but let a good scheme set aside, so I think a good network promotion is forgotten in doing network promotion, All take the user acceptance as the criterion, the user accepts you can promote out, does not accept what all is empty talk.

I put this mooncake as a funny picture sent to my forum and Weibo, someone asked, where is this mooncake buy? Later I checked, whether there is such a case, the original in 2008 had such a creative, but unfortunately there is no such a finishing touch of the pen: Break the egg yolk! This genius should have been just this year. , if this is the case, I believe that promotion to a higher level. The pictures are early reports and some of the questions I've seen.

Well, we have any good ideas welcome to communicate with me, this article from the Taiyuan Moving Network www.sx-by.com original, starting A5, reprint please keep the link, welcome everyone to communicate with me, qq:1660522481