On the foundation of Weibo marketing

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Today Weibo has become the most popular network marketing platform, the major enterprises have to tread the field of marketing, micro-BO marketing is the basis for fans. For fans of microblogs, there is a saying: More than 100 fans, equivalent to a magazine, more than 1000, a bulletin board, more than 10,000 is a journal, more than 100,000, that is a newspaper, more than million is a national newspaper; It is obvious that the power of the fans is strong. How to quickly accumulate popularity and fans is a lot of webmaster entanglements. In fact, attract fans are also a certain skill and method, as long as the appropriate application can achieve good results.

The first thing to do is to keep the fan content. Although it is only 140 words, but how to write these 140 words is still learned, the beginning to attract attention, the middle of the content should be organized, the end of the best can also light the theme. Be clear about your Twitter theme and let your fans find out what your core content is. Micro-Blog content inserted in the picture, and sometimes appropriate to add video or music can increase the number of tweets forwarded.

Take the initiative to focus on finding. Especially for a novice, they are completely not popular, if you do not take the initiative to pay attention to others, others will not pay attention to you. When looking for fans, it is best to search for those who have similar points with themselves and have common ground to pay attention to each other. Just listen to not enough, to participate in the interaction between fans, improve their active degree, others naturally pay attention to you. As long as the accumulation of every day, the number of fans will soon be raised.

Then take an active part in the hot topic. Now the internet has developed so quickly, whenever a hot topic soon spread across the country, such as micro-bo real-name, csdn password leakage events. You can use these hot news to write some comments or views, plus the interaction with fans to explore these topics can be a good way to improve the popularity of Weibo.

Finally, we should learn the statistical analysis of data. Analyze your Twitter data every day, from different content, from different time periods, to the amount of content your audience likes and the amount of time listeners listen to. Based on these statistics, the content and timing of the release of the microblog are adjusted, and everything is in the audience's favor and will naturally be welcomed.

The number of fans is up, but the resulting marketing effect why is so small? Some companies have 100,000 of followers, but only 100 of them have become their clients, while some companies have only 10,000 of them, making 1000 of them customers. I believe this is the confusion that many enterprises face, and this is the problem of conversion rate from fan to customer. The number of fans is important, but just blindly chasing the number of fans, regardless of the value of these fans can bring, it is completely not understand the essence of corporate micro-blogging marketing. Therefore, for Enterprise Micro-blog marketing, how to use a good microblogging spread brand, enhance their brand image is the key. Fully tap the value of the fans, the use of high-quality microblogging content to attract fans, such as Durex "Rainy shoes" case, a good creative content brings the effect is very

Considerable, greatly enhanced the brand's publicity and image.

Weibo marketing fans are the basis, the above is just a few points of view of the fans. For how to use good fans for marketing, there are a lot of methods and techniques can be explored, through the practice of continuous summarization and induction, choose a set of methods for their own.

Copyright Disclaimer: Weibo Marketing (http://www.weiboyingxiao.org/) Copyright