On the future development of community e-commerce in zhouning

E-commerce, Electronic Commerce, usually refers to a wide range of business activities around the world, in the Internet Open Network environment, based on browser/server applications, buyers and sellers do not meet a variety of business activities to achieve consumer online shopping, A new business operation model for online transactions between merchants and on-line electronic payment as well as various business activities, trading activities, financial activities and related integrated services activities.

"China Network Marketing Network" Tinlu related articles pointed out that E-commerce covers a wide range, generally can be divided into enterprises (business-to-business), or enterprises to consumers (Business-to-consumer) two kinds. There is also a pattern of consumer-to-consumer growth for consumers. With the increasing use of the Internet, the consumption of internet shopping and bank card payment is becoming more and more popular, the market share is growing rapidly, and e-commerce websites are also emerging. The most common security mechanisms for E-commerce are SSL and set two.

E-commerce is divided into the broad and narrow sense of e-commerce. The broad sense of e-commerce is defined as the use of various electronic tools to engage in business or activities. These include modern systems ranging from primary telegraph, telephone, radio, television, fax to computer, computer network, to NII (national information Infrastructure-Information superhighway), GII (Global Information Infrastructure) and the Internet. and business activities from the pan-goods (physical and non-physical, commodity and non-commercial production factors, etc.) demand activities to the pan-commodity reasonable, legitimate consumption to remove the typical production process after all activities. Narrow-sense e-commerce is defined as the main use of the Internet to engage in business or activities.

The electronic commerce is in the technology, the economy highly developed modern society, grasps the information technology and the business rule person, uses the electronic tool systematically, the high efficiency, the low cost to engage in the commodity exchange as the center each kind of activity general name. This analysis highlights the premise, center, focus, objective and standard, pointing out that it should reach the level and the effect, it is to the electronic commerce more strict and embodies the definition of the times, it from the system point of view, emphasizing the central position of human in the system, the environment and people, people and tools, people and object organically linked, The purpose of the system is to define the electronic commerce, so that it has the nature of productivity.

In the vertical area of the Internet, operators are often distressed by the difficulty of building communities. In urban portals, community operators are often discouraged from making money. Can they be combined?

In the network world, there are four kinds of basic means: search, community, media, E-commerce. Community can be combined with the media, by advertising and word-of-mouth marketing earnings, can also be combined with E-commerce, build online sales channels for profit. As for the means adopted, there is no formula, the different industries, the regional Internet application level, the timing is different, the way is naturally different.

We first look carefully at the most difficult business problems in the Community model. The Pan-Forum development model of our Yuchihu and banner has realized that fragmentation is the fundamental issue of the forum. From an operational standpoint, the Forum's reliance on operators is too strong, which is the root cause of fragmentation.

Tianya, mop the development of the road is the media, the advantages of media is easy to grow up, the disadvantage is no money path. Advertisers generally value the accuracy of advertising and service professionalism, a broad forum, the investment is often very meager. and geographical, vertical forum, advertisers value, the efficiency is very high, but there are "not long" trouble. Things are always in a dilemma, and good and bad come together.

Why do many people choose the way of e-commerce?

Let's take a look at Baidu's intentions. When there are search customers who just get ranked service, each value is very low. However, it is difficult to solve the sales problem without the "street sweeping" approach. E-commerce directly improves service levels and can enhance value through additional services.