On the idea and operation mode of local website construction

Network industry, in recent years has become the hottest industry. There are countless of young blood constantly pouring into the ranks of the arrival. However, is about to become a webmaster and just become webmaster friends, are you ready?

Today, tens of thousands of local sites, there are enterprises, there are individuals, is "XX region's largest xx site", keep the countless shrimp article mentioned in the truth-persistence is victory, hang on. However, dear brothers and sisters, the way ahead, you think?

Online entrepreneurship, the final answer is to find a good profit model. No matter what website you are, there is no cash return, in the end, it will be turned into the Yangtze River before the wave, dead on the beach. So, what can be done to ensure that the flow of money, the smallest investment in exchange for the greatest benefits?

Often diving in Chinese webmaster stations, have seen countless prawns wrote about the local site of the article, also published comments, my local site made a little bit of success, with their own experience, analysis and summary, hoping to give those who are ready to start a network of entrepreneurial friends a little revelation, but also welcome old webmaster to shoot bricks!

First, prepare to build the station

1, market analysis, accurate positioning

A nationwide comprehensive portal cannot be built. Not to cite examples, other people's assets are that number ... Local comprehensive web sites can not be built, too many sections, maintenance and management of complex locks. If you put less plate, what is called a portal? National information Web sites cannot be built. 58 with the city, the market, customers set the Web site has been robbing our city!

Network market, entrepreneurial space, only to us to do the local site this piece of land, to do real estate, make friends, do the distribution ... Do not feel the market is small, as long as we eat this piece of cheese in the mouth, that is our success.

When we have a foothold in our own city, we can then radiate to the surrounding city, such a policy of encroachment, is the real road to our entrepreneurial webmaster.

2, a good space, a localized domain name

Do local site, can directly from the local computer room to buy space or hosting host, the network speed is good. If not, choose a localized ISP. Need to consider: Server placement location, the room is multi-line, access speed, after-sales service protection, price and other factors.

In addition, to have a local familiar with the domain name, such as area code, city name, the phonetic names, aliases, of course, these good domain names may have been registered by people. Back to the second.

3. A good website program

工欲善其事, prerequisite. To do a good job of the website, you need a better program support. If you can develop it, try to develop it yourself. The new program structure can be a good search engine. can also be adjusted and optimized at any time according to visitors ' suggestions.

Of course, if you do not have this ability, you can also download a set of programs to use online. I do not recommend doing so. Because of its disadvantage: because the threshold is too low, good ideas and ideas very easy to be learned to go. If others have good publicity means, it is easy to surpass you!

Again, do not get a forum when you have a website. From my ten years of network experience, now such as moving nets, phpwind and other forums basically no profit value. The reason is: the Forum person gas too difficult, the circle is too narrow, the alliance advertisement also useless.

Ii. seeking cooperation

I believe that most of the webmaster and I, like me, the lack of capital to get a website, I have two options, in my site experience has been validated, and achieved quite good results. Write to share:

1. Cooperate with local media

Television, radio, newspapers, there is a chance of cooperation. For example, you do information Web site, you can find a convenient broadcast program, and "help you do every day" such as the column cooperation, sharing information. For example, you have a local full street to send DM list, you can cooperate with them to build online newspaper section, increase the popularity of the site. Of course, cooperation at the same time, the newspaper also for you to promote the Web site ...

2. Regular organization of some offline activities

This is another way to gather popularity, the organization of activities in addition to a AA to some fees, you can pick a banner to do mobile propaganda. If you sell some outdoor supplies, look for some name-sponsoring organizations ....

Third, careful operation

Easy to start a business, difficult to yeh, easy to build, maintenance. Maybe it's not hard for you to do a website, but it's not easy to develop a popular website.

The general process of my website development is this: Initially, I added some data, which is mentioned in many heroes ' articles. The truth is this: you fill in the data, at least will be found by search engine spiders, if every day there are new content, spiders will often come to patronize, slowly, you in the search engine rankings will be more and more forward. Will attract more and more visitors. And you give these visitors new content every day, so that spiders love, and visitors love to come. Usually, only one person in 10 visitors will post his message. Slowly accumulate your popularity, finally one day, your visitor publishes the information to reach a certain number, you can no longer add data.

There is another point that needs to be grasped well. Is your website all the information, must revolve around your topic, for instance, your website is called "Dandong Supply and demand Net", then, your information must be the Dandong supply and demand information, if your website allows the information of the whole country, that you also call what local website? Besides, if people want to see the national information, it is impossible to visit you here. , don't you think?

In my city peers, there is a website, called Dandong xx net, but has been forwarding the national news, I said he was brain water, also do not want to think, who want to see the national news to you here to see? obviously involved not to please!

Iv. Profit Direction

Local sites, do not have to think of those venture capital and so on, cast also can not be cast to our local website. Also do not want to rely on Ali mother, Baidu Alliance, Google, such as the Advertising Alliance, the number of clicks at all do not have a few money, as long as we have accurate positioning, we are facing The advertiser is we do this professional surrounding industry. For example, you do real estate site, then your advertisers may be building materials, home. For example, you do is the talent network, you are facing the recruitment of businesses.

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