On the marketing of Shi Yuzhu newspaper it's easy to read to a child

Source: Internet
Author: User

"Http://www.aliyun.com/zixun/aggregation/27462.html" > Fairy World: I'm not on the march! "This Monday in Shanghai, a newspaper 9 characters of the entire version of the advertisement, so that the giant network chairman and CEO Shi Yuzhu of the landmark" History of marketing "again triggered hot debate. Many netizens call this commercial odd person's advertisement "simple Effective", "The first grade child all can understand".

From the "Holiday this year, gifts, only the brain platinum" to "Send Elders, Golden Wine", Shi Yuzhu's marketing has been a concern. This week, a history of marketing once again, in a newspaper in Shanghai to play a full-page advertising. In this advertisement, 9 eye-catching characters "Fairy World: I am not the journey!" "The straightforward promotion of the new game, with small font at the end of the" and said goodbye to the past, announced that the "fairy World" is not censored, will create a new game play law.

The ads, published in traditional media, have aroused intense concern in internet positions such as microblogs and forums. Many micro-blog by marketing advertising, investment and online games circle, the media sector to forward. People in the industry when talking about "Shi Shi marketing", also used the most original, is the most mentioned four words simple and effective.

Micro-Blog certification for the "Shanghai Framework Media Qingdao Company executive deputy general Manager," the Netizen "Qingdao Aboriginal elder sister" praised this as "advertising superior." She said that the only nine words of the double subject highlighted the focus, concise subject-verb sentence to make the first-grade children can understand, and the negative sentence aggravated affirmation, white bottom black word also cast suspense and uncertainty.

Weibo senior talent "Zhong Hongwei" that the text information on the propaganda of two products, the crowd grabbed two groups of people, information content to express the difference, the expression is also very heterogeneous, can trigger free media discussions.

Excellent Rice network vice president of the poem Jade-stone is called the history of advertising "really simple and effective." She revealed that the Shi Yuzhu to gifted Rice told the marketing class, in her opinion speak very gold, especially advertising part.

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