On the method of website promotion

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Webmaster operators to operate the site, use a lot of promotional methods, but not all sites are suitable to use the same method, according to the nature of the site, choose the appropriate site promotion methods. Now netizens like to use the method of sharing, collection see product information, that is, because of such sharing behavior, for the promotion of e-books to create a good bedding. In addition to the opening of Baidu Library, more E-book promotion has brought the prospect, bloggers to say that the characteristics of electronic book promotion.

First: Information persistence. For a hardcover ebook book said, the information inside is a certain persistence, each page of information is very important, if users want to use any of these pages, need to download their ebook. And e-books are not like web pages, may be due to the problem of network speed, or browser problems and can not open, e-books as long as the download down, you will be able to directly watch, there will be no shortage of circumstances. e-Book in the production process can be implanted into a certain advertising information, produced in PDF format, advertising information will not be changed, so as to ensure the safety of product information, but also not afraid of advertising information will be deleted, so that will not create e-books in the process of transmission, by others, remove advertising information, So for the promotion of E-books, information is very durable.

Second: user-friendly. E-books are not like real books, and not as troublesome as Web pages, E-books can be online browsing, can also download reading, as long as there is a reader of the place, can read, so that users in need, it is convenient to find the information they want. ebook is to make users easy to use, so stationmaster in the production process must pay attention to the main information description, as far as possible with the most concise statement, describe the most important information, at a glance let users find their core content, so will be more conducive to the spread of e-books.

Third: Advertising information is easy to implant. Now the format of E-books are many, such as Baidu Library format has Pdf,txt,doc, and so on, these formats of electronic books, can be added to different advertising information. In an electronic book that makes Word format, I will add in the header and footer like "This ebook source webmaster: www.***.com", such promotional information, in the last page of the ebook, add the relevant E-book entry page, such a promotional approach to the soft text added to the information is much easier. And the information implanted in the electronic book can also be diverse, can be the form of pictures, can also be the form of text, or direct web site information. And none of this information will be changed by the fact that e-books are being spread, which has also brought the gospel to the promotion of e-books.

IV: The goal of electronic book promotion is accurate. Use the method of making e-books to promote, the main goal of the client more accurate, according to the needs of users to produce the corresponding E-book, so that users need to be more points, can bring the effect will be better, of course, users do not need to search related e-books. For webmaster, those who download most of the users are your target customers, so you in the customer survey, will quickly determine the scope of users, but also to the customer analysis brought convenience.

V: Obvious effect analysis. You may ask: how the effect of e-book promotion, this should be very simple, to see the relevant E-book browsing volume, E-book downloads, the spread of E-books, e-books are shared, and so on, these can be used to statistical data, the results of data statistics can explain the effect of the promotion. Such an analysis of the record can be seen, what kind of platform is more suitable for your ebook promotion, what kind of platform your potential customers more, this in the promotion process in the future has a certain degree of help.

Webmasters can use E-books to promote the site, using Baidu Library better to promote the site, using E-books to determine their own target users, but also for their own website to create a good reputation image.

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