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Small enterprises due to the size of personnel limited, weak funds in the traditional marketing, often overwhelmed in large and medium-sized enterprises in the ocean of propaganda and marketing. The advent of the network era, the marketing of small enterprises has brought great opportunities, the author has a long-term discussion.
One, paid search engine marketing
The internet has developed to today, the search engine has become an important marketing tool for enterprise market promotion. Compared to traditional media, Baidu and Google-led pay search engine advertising has a great price. Bring more target customers, less advertising costs. The marketing effect immediately can see, do not need the website management person too many network knowledge, good operation, easy management.
At present this kind of marketing way because the effect of relatively measurable and the service provider's vigorous promotion, obtains the certain application in the small and medium-sized enterprise, for example according to Baidu Q3 earnings, its already has more than 210,000 enterprise customers.
Second, to find professionals to do SEO optimization
Some Enterprises Network Marketing awareness is very strong, understand the importance of network marketing. Also know how to use Search engine auction promotion, Search engine optimization (SEO) and other ways to implement network marketing, and achieved some marketing results. Do SEO relative to pay, SEO needs more time, the effect is uncertain. and easy to optimize excessive cause search engine K station.
Third, external links: External links in general sense refers to other sites linked to the site, external links for the proliferation of Web sites, search engines for the site's attention and included, the PR value of the improvement of network marketing important indicators are beneficial, while, The process of increasing external links is equivalent to the important foundation of large-scale foreign affairs activities and market cooperation. This kind of marketing method is comparatively elementary, in general many individual stationmaster likes to adopt, in the Enterprise whole marketing strategy only as a basic link but existence, not key element.
For example, one of my small station, this stand is also from the figure Wang Hand bought over, buy the chain on a lot of time, the site was built up soon filter cloth this keyword to do the first page of Baidu, now this site has been very high returns. So the chain of the site ranking is a very important link.
Iv. Mail Marketing: The widespread application of the mailbox has spawned the rapid and popular marketing method of mail marketing. Enterprises consciously collect a large number of customer mailboxes, timely delivery of information about products, often can receive unexpected results.
Five, in the relevant industry website to buy advertising.
Industry web site due to traffic also has a high degree of relevance, advertising cost-effective also relatively high, with a high degree of operability, I hope the business owners may wish to try.
Of course, no matter which way of marketing, only by heart to do to achieve success. Played one hours word, very tired, thank you for reading this article, appreciate.
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