On the operation of personal website by Guo Yuxiang

Because the previous years do not have any success of the site, in recent years, has been maintaining my 126 fan network, and now traffic has reached the daily traffic on the 60,000. Here I also talk about my years of experience.





hope to see this article people respect me, may not write well, inexperienced, may also have said the wrong place, if there is anything wrong please point out. (Must not scold me ~_~!!) , the following is my summary, you can see.





1, register a good domain name. What is a good domain name? As short as possible, related to your content, now five-bit domain name has been quite bad note, to find a business with their own direction of the domain name, this domain name can be the entire spelling of Chinese, but also the original meaning of English, but also can be a simple abbreviation, domain name between the middle as far as possible without "-". Also, the domain name can also be as much as possible to note as COM or NET, For example, I now operate the site www.126fw.com domain name means, is 126 fan nets, of course, if you want to get a search engine from the domain name more attention, you can register into org, of course, if you have the ability to note gov (only the government can register), the search engine weight will be higher, as short as possible to remember, as far as possible with their own engaged in Website content is related, is a good domain name.





2, find a good space. If you really have spare money, also interested in the site, my opinion is the best to vote for a server, the initial cost of thousands of yuan, and then managed to a good custodian, preferably the local netcom or telecom Department of the professional room, good security is also very important. Really no money, find a good credit IDC, do not look for those not well-known "farmers" IDC, because their service is not sustainable, bring you losses will make you unexpected big. Found a general cooperation with IDC, test this IP on the site, which is easy to do, have a special tool, and then look at the PR value of these sites is how much, Alexa ranking is how many, each search engine is how to collect the situation, do not find some by the search engine "K" site Do " Neighbors ", the results can be imagined, your site to do a good job, this IP search engine does not like, efforts to be wasted. (There is an important place: cheap not good goods, buy space do not want to spend dozens of yuan more money, otherwise to the last disadvantage is their own.) ）





3. Do the content well. This is the site's fundamental, if there is no content, even if the domain name again good, SEO again exquisite, to the end of the same is no repeat, no site access depth, occasionally someone to, also can not keep people. The content must be the same as the original idea that you built the site, not in the process of doing the site to find some good ideas, to rub together, so quickly, your site content will be too broad, you may get all aspects of traffic, but will not get a large amount of traffic on the one hand. It's not easy to do content well, it takes a lot of energy to get in, even if you do not have a lot of original things at first, you should try to "collect" the content related to your website as much as possible on the Internet, these collected things, I call these content is called the website "Bottom", has this content to do "the foundation", Your content in the search engine database will have more references, that is, you have more "exposure" opportunities. The reason for the success of the site, the most important thing is content, when your site has a certain amount of traffic, but also has a part of http://www.aliyun.com/zixun/aggregation/10733.html "> Registered users time, The way to keep these users still is content, if you relax the accumulation of content, the initial effort will be in vain, because your site is very thin, no thickness, others dig, see the bottom, imagine, a lack of mineral resources of the poor ravine, who will come again. To the late operation of the website, if the traffic and IP number reached a certain standard, determined to formally commercial operation Bar. Otherwise a person's power is limited.





4, good advertising and alliances. Some people say that the site does not have the content of time, advertising is not used, in fact, you can apply for GG account, Baidu account, Yahoo account ... in short, these ads can increase your search engine friendliness, get their earlier collection, your traffic will be big, this is very important. Also, some of the same industry, some similar sites with the region, you can try to find webmaster cooperation, do the chain, of course, the middle to deal with the problem of competition and symbiosis, find some good like-minded people, find some really can be called "friends" of the site group to be friends, you can see, your site quickly "successful". (add: The proposal does not do Baidu Alliance, why?) Because Baidu Union account once by K, your website will be included ... ）





5, to build their own brand. Of course, online entrepreneurship and physical entrepreneurship is not very different, there will be brand problems, and in the beginning of the time to do the site, you should think of your own brand, preferably different from others, have their own personality of the site name, it is best to distinguish with others have a personality of personal ID, preferably a long-term use of the name, Because you want long-term stable use, a "brand" needs a certain amount of time accumulation, after a certain time, to the major search engines to search your name, is not a good ranking ^_^.





6, focus on a narrow industry. Personal website can not do any more portal! Of course, if you are familiar with an industry, or familiar with an area, you can do the industry portal, regional portal, but do personal website, do not start to do a big station, you do not, money is not enough, there is time, the policy does not allow you to big. The internet's best personal entrepreneurial opportunity has passed, you can take the success stories of predecessors to inspire themselves, but do not follow their entrepreneurial thinking to start a business, the Internet is more and more mature industry, your chances like everyone else, information access is the same, in addition to hard to "do", there is no other way, and in addition to the practical, In a smaller range, it is easier to do prominent, first to make a "chicken" the most important, do not do "phoenix", the industry's first few have the opportunity, you say?





7, the right amount of SEO. SEO is now basically developed into a career opportunity, do SEO, for a site's role is self-evident, choose good keywords, do mate code, add a large number of search engines, often pay attention to the search engine algorithm update, pay attention to their "interest" The ranking of your site in the search results page is very important, after all, we do not have more funds to buy rankings, to participate in the bidding is the rich, we personally stand at the outset is determined not to do. Of course, if you are doing some of the "windfall" industry, put some can also. SEO is a specialized technology, can not do, also can not do too, do not, no rankings, do too, will be k, to time, change domain name, find new space, it is not cost-effective.





8, with the net under the actual business can be combined. Do a good job under the network, such as the flow of money after the stream is now paid by Alipay and wealth through the solution, your logistics? You have a shop online (website), do you have a network of physical stores? Do a good job under the network under the combination of financial resources rolling AH ~!





for the time being, if there is a chance, I will write more communication with you later.