On the optimization effect brought by news source Soft text

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At present, more and more Seoe or webmaster through the release of news software to optimize the enterprise or their own web site, because of the news soft Wen did not understand, went astray, Green Soft web site long in A5 with professional experience with the actual combat with you to share the news soft text to bring the optimization effect:

First, the author here concise and webmaster friends to share the news source included five features:

1. News source refers to the search engine news is included in the site, the current use of search engines have Baidu, Tencent Search, Sohu Sogou, NetEase Youdao, Google, Yahoo, Bing, etc., which Baidu mainly to use search engine, occupy more than 70%, so I suggest the preferred Baidu news source.

2. By the search engine news sources included in the site generally more formal, that is, a certain scale of the site, but also has a cottage site is planned for the news site, so the author suggested that the site use Webmaster Tools query Google PR value or Baidu weight.

3. Different search engines on the news source included the requirements are not the same, such as can be included in the Baidu news source is not necessarily searched news included, can be searched for news included may not be included in the news, the author suggested that according to the actual situation to choose to be indexed by the news search engine.

4. Not all of the Web site is indexed by the search engine news can be included in the news, that is, the search engine may be a certain channel of a website news included, or be included in the news of the Web site has news included options check the news included, or some keywords are not suitable for the news included and can not be

5. The content of the search engine news is not necessarily included in the search engine pages, that is, some web search engine news included but the page is not included, but generally can be included in the search engine news can also be included in the Web page.

The above five points is the author of the news source included in the summary, of course, in the actual application will also appear other very interesting phenomenon, all in the application.

Two. The main role of news sources included.

1. News sources included can assist Baidu bidding, for some high price bidding words, can be released through the news source soft, in a specific period of time to let keywords in search engine related pages appear.

2. News sources can be used to help replace the site keyword rankings, some keywords in the rankings did not achieve the desired optimal location, can be published through the news source soft, so that some keywords appear in the search engine homepage related pages.

3 News included in the soft text chain, soft outside the chain is a good outside the chain, anchor text chain is the best, the chain is also very good, the external chain of the site is also good.

4. Long Tail keyword News optimization, generally speaking, a Web site can not optimize all the industry keywords, but to effectively promote their own website, we often in the third party forum or blog or classified information site to publish information, and then repeat the daily release of information, but can not let the long tail of the keyword information appears in the home page, And through the high weight of the website release News soft text, you can let the soft text with long tail keyword out now home.

The best author concludes: News Soft is a good auxiliary optimization means, but can not rely too much on news software, which requires a lot of capital investment, enterprise optimization This measure input and output in decision.

This article by the http://www.ruanwena.com/webmaster contributions, Baidu Snapshot has been stuck in December 22, hope you webmaster to keep the link when you turn.