On the promotion method of the industry website

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The rapid development of the Internet industry, the enormous business opportunities in the Internet, let a large number of companies together, increasingly competitive, and constantly achieve a huge internet of the Big Mac, of course, there are a large group of small shrimp, eventually they can only accept the fate of swallowed. Natural selection of the survival of the fittest the laws of nature also exist in the Internet, and the key to success depends on whether we have a technical team with innovative ideas, a clear profit model and strong capital.

And when a Web site in the process of large, network promotion is good or bad is the key to its success, the following my Chinese Zipper Industry Network (http://www.zipper123.com) to promote as an example.

First of all for the zipper industry website such a service platform, the promotion of the main object of course is related to the zipper industry business crowd, so some what QQ group promotion and mail promotion on the basic can not be used, because it will not play any role. The longest way is soft marketing, and soft marketing is divided into forum marketing and blog marketing, the two have a big difference.

Forum Marketing: In fact, to the major forums to post, reply. Now the weight of a good forum will not allow you to send advertising stickers, so can only be left to the hair. First look for a number of various topics, themes to correspond to the forum of the major sections, not in the car section to send about women's content, so even if your content is good will be deleted. Select a good article is inserted in the article Stroke text (stroke text: Refers to the text with the link, text is linked to the content of the page keyword), that is, zipper industry network. The text of the article is usually 3 to 5 strokes. In addition to note is: Must be the text of the stroke font color and other text is the same, otherwise it is very easy to be found by the Forum administrator. In addition to posting, reply to other people's theme is also a method, in the personality signature with their own website profile and links, you can go back.

Blog Marketing: As the name implies is to send articles in the blog, the quality of the article only to be original and to cooperate with the content of the site. Send an article on the zipper industry, with the Chinese zipper Industry Network This stroke text can be, or with a site a page content link. The blog itself can also link to their own website through friendship, several blogs can also be linked to each other's friendship. But the link to each other should pay attention to several blog content can not be exactly the same. Another is the cultivation of the blog, the main is to increase popularity, by going to someone else's blog visit, leaving a footprint, others will be polite to return.

Soft article Promotion: write soft text or cited good articles, which cleverly add their own web site, to achieve a good promotion effect, soft promotion is to use less investment, to attract potential consumers eyeball, enhance the product sales force, improve the reputation of the product, enhance the brand of the site. Under the influence of soft Wen, it achieves the strategic tactical purpose of the product and guides the purchase advertisement of the consumer group.

The above is the industry Web site Marketing Two main means, in addition to questions and answers like the website to answer other people's problems or ask themselves, pay promotion. Methods are simple, mainly diligence and attention to detail (such as registered user name is the site's domain name or keywords, etc.).

In short, the industry's website marketing is different from other mass marketing, need to understand the industry site customers are through what way to find their own, this is ça. China Zipper Industry Network is through continuous exploration and practice, only then finally become China's zipper industry's most professional service platform.