On the strange situation of the novel website

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Why is it a weird situation? Let me start with the conversation of a novel webmaster.

I know a novel site webmaster, his novel site is not like the starting point, vertical and horizontal, he did is the novel reproduced the site, that is, often said the pirate novel Network. This webmaster's website is very good, in the novel network is ranked number.

We all know that the two years of Shanda online literature against piracy has been very ruthless. Originally those familiar novel Net, for instance the Sky Pavilion, the novel 520, the Wansong, the storehouse of the library does not exist. But there are two except one is Baidu this is more special.

The personal platform is bigger than the industry platform

This bizarre situation shows that the personal platform can not hit the entire industry platform. Although Shanda's literature has monopolized Chinese online literature, there are several websites, and there are many millions of Chinese pirated novels. These are the main parts of the whole industry of the novel platform. We imagine that without this millions of the pirate novel station, there will be no network novel this industry said.

Shanda Literary platform and its limited, say the beginning of Chinese bar. Although a hundred thousand of novels are updated every day, only hundreds of can really sell. The beginning Chinese except those platinum writer, other income is very few. It's not that they write badly, but they don't have an audience. People need to see the promotion, the starting point itself to promote limited. So they turned to other, larger networks of pirated novels, and the net had a habit of collecting each other, as long as there were novels at the famous pirate station, they would be reproduced. This promotion more, see more people, so Baidu search number is also more.

Everything needs to be marketed, and so is the novel. Writers to promote their own novels and we do website, shop promotion is not much different.

Paid subscriptions should not be the main revenue

In fact, any income can not be simply measured by data calculation, Shanda literature often said that because of the existence of pirated sites so that they lost a year how much money. The starting point of these calculations is inherently wrong. For example, the beginning of the Chinese income of 1 yuan this year, of which at the beginning of the reading of 1 people, in the reading of pirated books have 1000 people. We cannot say that without the beginning of the existence of these pirate stations the income is 1001 yuan this year.

A good example, the moon's "Ming Dynasty Things" network paid subscription income is 0, but the network literature this industry to bring him the income is tens of millions of dollars.

Without the existence of pirated sites, revenues such as the publication of physical books, film and video games and the copyright of the game are hard to come by.

Shanda literature should have played with a pull

The fight against piracy is hard to solve the problem, personally think there should be a play. Even can buy a pirate net, let it operate independently, realize with stationmaster, writer many kinds of advertisement income divides into pattern. For example, control the pirate station, squeeze out some other pirate stations, after all, there is competition in the piracy stations, the specific means of course is to use the royal literature to combat piracy to kill those big pirate stations.

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