On the success of local Web site Why the mother originated from accurate positioning

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If you are already starting to build your own local site, it is a priority to make the right place for your site. Do not think SEO is only to mention the ranking, rising flow of work, if you think so, and also do so, then you are just a technician. Business I think the concept is very important, you have to have strategic thinking and marketing concepts, these concepts are reflected in your location on the local site. Positioning determines what you want to do and what kind of marketing plan to make. So do the local site must set the positioning, and then know which direction to work hard.

There are a lot of things to think about, and there are three pitfalls I think are very easy to get into. The first is that all kinds of industries want to be balanced. I think this is a kind of impetuous performance. To do a Web site has to have a minimum of the content of the understanding, if the content of complex, you are likely to understand incomplete, will make the content of the site is not professional, and ultimately to the public to lose interest in this station. Diversified positioning, the target market will appear dispersed, in the end you will not be able to make visibility. The second, is conditionings, see which industry fire, according to its existing website copy. This misunderstanding must be a lot of people have crashed into, you should understand that this positioning for your site's long-term development is no good. First of all, already fire industry competition is very fierce, copy those well-known websites, will let everyone disdain. Moreover, the current society most fastidious innovation, only has the new thing, can draw each group's eyeball to come over.

You may ask, do not follow the foreign line. I think the best way is to copy the same time into their own creative you. Like Baidu, Tencent such giants, they are imitating foreign websites, but also intolerant some of their own ideas. So, no matter how you must put your own theory and innovation into your site positioning. There is a third misunderstanding, although the face of a specialized industry, but there is no more detailed division of the industry. An industry is also able to be divided into many categories, like hospitals, are to treat patients, but see the disease is different. So positioning, it is necessary to segment the industry, in order to make the site more professional, more rights, these misunderstandings are you want to avoid, at the same time, the following methods of positioning you have to understand clearly, and then in order to make the right positioning decisions.

1. To be positioned in a focused spirit. Focus on the positioning to be very clear, let people listen to see what this is a station, avoid ambiguity, complex difficult to solve. The reason why we should be so positioned in addition to some of the reasons mentioned just now, there is easy to remember and understand. The focus of choice is also critical, I personally think that those who are not cold point is a good choice, and those who have been ignored by competitors or dismissive points can be considered.

2. To win the hearts and minds of the site positioning. Since ancient times, people have been popular in the world's old saying, as a seoer your world is the vast number of netizens. If it's just a study of how to improve rankings and increase traffic, then your idea is too superficial. Win the hearts and minds of the most essential things, with the public not only have the rankings, traffic, followed by a good reputation, good reputation! This is the most absolute advantage in the competition.

3. Develop a loud slogan. This slogan is not just a slogan, it is also the title of your site, to reflect the core content of this station, reflecting the taste of this station, this is a local site strategy focus, not only played a role in attracting local people, but also to improve the visibility and publicity of the site.

Operating a local site is not as simple as the imagination, which involves a variety of industries, each line of each industry may become your obstruction and drawbacks, I also run a local site, but its effect is not very good, I

The reason for the bad results is that the popularity is not enough, so we have to improve the visibility of local sites, and to improve the visibility of the need to use advertising, advertising money from, this is my current face a big problem, I think a lot of webmaster also face these problems, so I think of the use of free advertising, that is to practice, Do it yourself.

I took the first way is to go to print room to print hundreds of pieces of propaganda paper, and then I wandered in the city, every day to post a little, post more than 10 days or so, and finally these posts finished. The second thing I did was to brag about my site to my friends and family, and now I just want to eat outside and talk about my site to my friend, and I just hope that they can deliver. The third way is to go to the local post posted, this effect is more direct, can attract people in a short time.

After taking these three free methods, my website traffic has increased, and in the flow increased while I want to keep these traffic, so wrote this text, this article from the Women's agency http://www.98287.com purpose is to hope the webmaster see this text can give me a message, for me to put forward some real effective way, thank you.