On the survival of the local talent standing in the middle of the gap

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Write this article, mainly because I am doing the talent net, actually do it, really too difficult.

With the popularization of the Internet, Chinese netizens are gradually increasing every year. According to the "33rd China Internet Development Statistics Report" released by Cnnic in 2014, it is clear to see the annual increase in Internet users, as of December 2013, my internet users reached 618 million, hired last year total number of new netizens 5358. And the end of 2012 increased by 3.7%.

The popularity of the network, but also let the network recruitment become popular. Find a job at home.

But the problem has come, the early Internet leader, occupy most of the market. Personal webmaster do talent website, become more difficult.

Baidu Search to check the "talent" "recruitment" two keywords. Collected some "big guy" level sites. respectively:

Zhi, 51job, Yiden (Baidu's Stuff), hire, recruit, Chinese recruiting, and 58 of classified information and fairs.

These recruitment sites are familiar to all, these sites basically on the internet to stand up, and some things because there is a strong background. So these websites are not bad money, they spend big money to do promotion, establish brand, seize the national market. So how do our personal owners survive under these "big guys"?

I have seen some articles about running local talent websites, and most of them say that SEO optimization is used to make rankings on the home page. This is just one of the point, the light ranking on the home page, ranked first, for the talent site, only play an auxiliary role.

We know that the use of Baidu to search your site, 90% are job seekers. Job seekers came to your site, found no job to find, no favorite business, he will not hesitate to close your website.

One, everyone is eager to find talent network can not be less data!

Every job seeker, they are eager to find a good job. Because you want to live! Because drag a day to make a day less money.

In this age of large data, a website has few useful data. In front of is perish.

What data does the talent website want?

1> Enterprise oriented

Enterprise is the main source of income of the website, the enterprise visits your website, for is human resources. They can find the right people in many resumes and then contact the interview.

2> for Job Seekers

Job seekers need jobs, corporate postings, job listings, and job seekers who confidently choose the right position.

Just imagine, talent online, no job. How do visitors stay?

Ii. important online and offline promotion

Online promotion: Combining the current popular social tools, Tencent Weibo, Sina Weibo, public micro-letter and so on. To the talent website to do online promotion and experience.

The most outstanding is: Offline promotion!

For example: A time period in a place to send leaflets.

Cooperate with local enterprises and merchants

For a local talent site, offline promotion is essential.

Third, the site's effectiveness and quality is the key to survival

You can not flow, your ranking can not be the home page, but the site itself is to bring the user effect. According to one or 22 points. Do the promotion, you have job seekers, you have a corporate post. Job seekers can find jobs on your site, and companies can recruit people on your site, which is the effect.

Like so many years, there are a lot of local recruiting companies, they do not touch the Internet as well as the development.

The reason is that they have accumulated so many years of human resources, talent resume. Long-term cooperation with the enterprise. They have a hand in the data, and businesses are happy to find talent there. Because of the actual effect, can find a job or can recruit people.

The effect is more important than anything!!

This article by www.a0816.com (Mianyang talent net) original, reprint please indicate the source.