On the Sustainable development of website from the profit model

Source: Internet
Author: User
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In the website construction this line, the author has no glorious history, to the advanced website production technology also is not very understand. However, these years when the owner, engaged in sales, did the Navy, wrote gun text, pull over the sponsorship, the most poignant is to look at a site to build a vigorous, and then silently down. Compared to the original bustling scene, those lost the angry site is like a deserted house let people have mixed feelings. A lot of web site shortage to the end, even the webmaster themselves are unwilling to go. This article on the author of these years in the web operation of bitterness and tears to talk about the sustainable development of the website.

Flow and income is a "chicken egg, egg chicken" problem.

We are talking about the relationship between flow and income, the most said: no flow of income. The author also practiced on this road for many years. Since the flow determines income, then efforts to improve traffic! Do propaganda, pull users, send links, engage in activities, all can think of tricks, the author of the basic use of these years. But at the end of the way, these ways will go in a direction that cannot be sustained. Maybe we all have feelings, that is, there is the promotion of traffic, the promotion of a stop, the flow will soon go down. This wave of promotional costs also confiscated back there, click the swipe on the slide, want to put more costs, but the Web site revenue has not reached that height, not to talk about profit. This is the flow and income of the "chicken-egg" conflict, the huge flow of money in exchange for, and sustainable income needs flow support. This pattern is a bit like infinite circle decimal, if you can not find a breakthrough between the two, it can only be a helpless cycle. However, many people give up halfway.

To survive, we have to jump out of circulation mode

Junior high school graduation, the author of the teacher gave a sentence to the author: The Greatest barriers in life is often not a difficult environment or simple conditions, but their hearts that insurmountable thinking limitations. In fact, looking back, a lot of problems just jump out of the fixed mode of thinking can find the answer, website construction is the same. We are persistent to do content, to raise the flow, in this aspect of the competitiveness will be very large, through the investment capital to enhance the flow, and then back to increase income, itself is a money to change the death cycle. The final winner of this model is not the site itself, because the site's revenues are recycled into human costs, technology costs and promotional costs, the profit is those who do web site promotion of small groups. Just like b2c,c2c development to now, the real money is not the electric dealer itself, but the logistics enterprise that provides backstage service. Logistics concentrate on the price, many small electric dealers can not do it.

Sustainable development stems from deep thinking

Perhaps a lot of people are looking forward to this article can give some of the magic to enhance the vitality of the Web site. In fact, for so many years of experience, in the construction of the website, nothing is a constant money-making tool. More is: Today this site with this method to make money, everyone a bang on The imitation, tomorrow that site and another way to make money, we go together to do that site. After each sensation, most of them are painful lessons, because success cannot be replicated, and following other people's patterns means you are always the bottom. Throughout the history of those successful websites, the simple success model of "flow-revenue-flow" is more prevalent in the development of the Internet. In this era of it technology explosion, we are looking for a unique but also to the point of the essence of thinking, collected to a little is the site's business opportunities. Can survive, it depends on how you in the "pure" mode of innovation, leading the public to explore business opportunities. There are opportunities, only vitality.

Finally, this article more is the author so many years of site construction regrets and thinking, can not say very deep, just hope that these insights out with everyone. (This article A5 first, woman my biggest http://www.188wp.com feeds, reprint please keep. )

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