On the three elements of software marketing of business website

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With the success of Taobao Mall, a lot of enterprises more and more importance to the business model of enterprise, this kind of enterprises on the individual application mode, because by virtue of the direct marketing function of the enterprise, greatly reduced the cost of the business, so the price of the product has a very strong advantage, and consumer E-commerce site because it is an independent e-commerce platform, so there will not be similar to Taobao, a number of businesses concentrated in a platform, then some of the merchant's dishonest behavior, it may lead to consumers for the overall distrust of the platform, thus affecting the honest business of the merchants! So the two-year consumer E-commerce Web site development is very fast!

But it is the rapid development of E-commerce Web site, led to another problem, that is, the competition has become more brutal, so if in the fierce competition to stand out, it has become a large number of manufacturers of the website is very concerned about the problem, the following author to share the business E-commerce website on the soft Wen marketing Method!

One: The length of the soft text do not make a paper

Now a lot of soft marketing went to a misunderstanding, that is to think, soft wen if write the thought is not profound, the structure is not complex, then can think is a good soft text marketing copy, but now the common people are living in the fast rhythm inside, few people have the mentality of research, to see a soft wen, most is to view its effect, If there is some humorous plot may look a little, or is a small essay, perhaps also can watch all, if up to thousands of words of soft wen, I believe many consumers will not read! So soft text to be short, thoughtful, meaningful on it!

Second: Soft text content to be easy to understand, fascinating

The importance of soft paper is self-evident to the marketing of soft text of e-commerce. But what kind of soft effect is good, estimated 100 webmaster have more than 100 different ideas, many people may think that soft writing obscure difficult to understand, seems to have learned better, and some webmaster think, soft wen to as far as possible publicity, All kinds of ideas have, but personally think, the best method of soft, or content simple, easy to understand, but also can let the user intoxicated in which can be, shorter a little better! So the soft text of the story, often more easily get resonance, but the different soft theme may play the effect is not the same, news theme of the soft text, In the promotion of E-commerce brand features still has a pretty good effect!

Third: Through the activity Reward way, lets the consumer become like Wu

The writing of soft paper, often according to some selling points, through these selling points to perfunctory some or interesting, or thought-provoking beauty, especially in what activities, cheap discount promotions and so on, these for many online shopping consumers have a great lethality, and local businesses often use what the way of vomiting blood is almost, So in the soft text, publicity these selling points, often will attract a lot of viewers you also enterprise products consumers, of course, can also use the current more popular way, such as group buying to attract users, these can greatly enhance the strength of E-commerce soft wen marketing!

In a word, the marketing method of E-commerce soft text of the business platform, the key lies in the content and quality of the soft text, and improve the quality of the method, is generally the author of the above three methods, as long as everyone from these aspects to select soft text or writing soft, it will certainly enhance the business of consumer E-commerce website Soft Marketing Effect ! The above content by www.nfrencai.com in Admin5, reprint please keep the URL, thank you!