On the three strategies of successful network marketing of enterprise station

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Corporate websites are not the same as the way they are promoted to personal sites, enterprise Web site does not need too much without any meaningful traffic, the enterprise station is very concerned about the rate of conversion of the flow, the need for the site to attract people to place orders, rather than to see, usually the corporate site attaches great importance to the user on the site of the stay time, visited the number of pages, The bounce rate of the site, from these data we can analyze the direction of promotion, but also we develop promotional strategies important reference data, below we will simply introduce the enterprise station often use the promotion of three major strategies!

One: Through SEO optimization to promote

SEO optimization is now the network marketing focus on the use of the strategy, and SEO optimization of any type of site has effect, after all, the impact of the search engine is too big, basically involved in all aspects of life! But for the enterprise site to do SEO optimization will have two difficulties!

1: Corporate websites like to pay attention to beauty, many sites are used to do with Flash, the picture is not to mention, many pages are basically the product display window, these are very unfriendly search engines, so it is difficult to get a good ranking, the only solution is to open up a content channel, So as to add some original content, and then find some high weight outside the chain to import the home page, so you can increase the weight of the site!

2: The Enterprise station keyword screening difficulty is bigger, because many enterprises will have regional restrictions, or product type restrictions, if only rely on these combination of keywords, although can be quickly to do the rankings, but there is no traffic, of course, the enterprise station is not concerned about the number of traffic, but the target group to visit, So we will select the key words in the choice of a very strong word as the main keyword, of course, the search volume of these words is also relatively large, for some regional keywords and product type keywords on the site on the channel as a long tail to optimize, so as to ensure targeted, to avoid a higher bounce rate!

Second: Using external platform to promote

Another important promotion strategy of the Enterprise website is to use the force to fight, using other people's platform to find the precise target, now can use the external platform mainly includes the forum, the blog, but also has the soft text to the portal and so on, but the post or the blog can transform the flow very few, So for the enterprise is the best way to promote the use of soft text to do! There is the use of organizational activities to do the promotion, because the promotion is a long-term life, to pay attention to a stick, do the promotion of corporate website is so!

Third: cooperation and interaction, line under the two hands must catch

Since the enterprise website is promoted, then it is necessary to have the appearance of enterprises, so that the promotion appears to be more professional, general and the same industry cooperation Organization activities, enterprises can produce products, portals can be out of traffic, the two powerful alliances, nature can help the site to get a good reputation, but also to help the industry to obtain a certain profit ! In addition, can also build channels to promote, such as the downstream agents to cooperate with each other to change advertising, and so on, there is a most important form of promotion, that is the line under the promotion of the same time, with two legs to walk, can make the effect of promoting better, more easily get word-of-mouth effect!

The above is related to corporate web marketing promotion strategy, as long as we can adhere to this strategy to do, you will be able to make their own site to get a good flow of precision! This article beautiful picture original, A5 starting, URL: www.9866.org reprint Please specify, thank you!