One fine two ruthless three quasi: Website keyword choice Strategy analysis

Source: Internet
Author: User

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How to optimize the site in the shortest possible time to achieve optimal results? Diligence, sureness, persistence is one of the elements, but what else is there? A lot of times, the main site keyword although there is a home page, but the traffic problem will always become an insurmountable moat. What is lacking? Here binary thinks: Website lacks core optimize competitiveness. Although most of the Web site to "home" as a pose, but the home page will be able to bring traffic? The gap between each one will lead to a sharp drop in traffic, or even, the first and tenth-place traffic gap or more than 10 times times is not impossible. So optimized and out of the site, although the home page, but how to use it? Website optimization, only the first to have a way out! is the same rationale. Then how to improve the ranking of the core competitiveness of the site, to win a higher level of optimization should not be limited to the first page, in this binary, the keyword optimization should be done, fine, quasi, very, square can hit the winning.

One: "Fine" high quality keywords

How do you judge the quality of the keywords? search for relevant information? There may be tens of millions of related amounts in a keyword search engine, but the number of users searching is pitifully low. Why? There are too many unrelated matching information. If the user to optimize the keyword, even if the home page how? It is possible that, in addition to the first search effect with a high cardinality-related confidence, there is no way out for the other slightly ranked sites.

Second, the search engine index must be the display of accurate search index? Through the observation of the case, the author thinks: (Index algorithm = keyword in the comparison period of the numerical value/the keyword in the base period of the value) can be specific Baidu, but the real analysis, search engine shows that the search volume is still exaggerated possibilities:

  

As shown in the above, "Shijiazhuang Network Marketing" This keyword search index query, binary blog is this keyword ranked first blog, but why the daily in the number of single-digit traffic, not even? Search engine index, is God horse dongdong, it seems still can not completely rely on AH! To measure the value of a keyword, A little too dogmatic. In the Web site optimization process, seoer usually to the two points as the conditions for the initial quotation of keywords, but in fact or there are too many uncertainties.

So, how to find out the quality of the keywords? The binary system that through "related Search, Drop-down box" in the absence of cheating factors, is the most authentic feedback. and the relevant information, and search index can only explain that the word is also a preliminary optimization value. How to evaluate, should be combined with a variety of value to evaluate, such as the search engine left to promote information on the site. Webmaster, whether you believe it or not, anyway, some people those so-called search related to both and search engine index, are skeptical about the idea.

Second: "Quasi" search demand positioning

What is the most important to the website of the enterprise or related industry? Precision flow is much better than many times the amount of garbage. However, in the actual optimization process, some of the site's mainstream keyword, but not the core of the site competition keyword extended by the keyword. Although seemingly exploits the superior search weights, dozens of hundreds of keywords home, but not to contribute to the value of the real meaning of what will be. Otherwise you have an absolute number of advantages, or is also one of the possible development, but how many people can do to deviate from the core keywords of the keyword to make a big development?

On the other hand, a wide range of traffic has led to the development of the site, but the flow of accurate traffic will increasingly make the site development deviation trajectory. Offset traffic can not keep users, accurate users cannot find the site, are its misfortune Ah!

How to do a good job with the key word users need to locate it? The author thinks, although the long tail keyword has its influence, but is not the long tail word more the better, grasps the core key word, plus expands out, the distribution enhances the regional long tail word "the rank", is the defensive and defense both the optimization way, at least can always control the big directional bar. Lengnuanzizhi webmaster know, not up to high ranking, God Horse is a cloud Ah! And at present, the webmaster seems too attached to the long tail of the keyword, but ignored the "quasi" long tail word high ranking.

Three: "Ruthless" occupy absolute optimization bit

There is such a Web site, not only a keyword bull, and even its stroke text generated by the keywords can make the home page ranked three. Do not question, everything is possible, such a site is the most nostalgic search engine site. But what about the requirements? The author here to say is, this kind of website whether link, or content is to do melon melon slogan.

Ranking to catch ruthless, of course, to their own ruthless: high-quality original content, is its guarantee; the continuous increase in the chain is its foundation; the site structure optimization in place is its professional appearance; Of course, what goes on behind the scenes is far from being so simple. It is not an easy thing to take the original of high quality every day. Binary system around the friend, there are such people, have to say, really is to pay more, get more ah.

As the point of view, the binary network to join hands with Shanghai Network company Pilotage Technology Stubborn (www.joyweb.net.cn) that: keyword optimization tight grasp: precision, quasi, ruthless, will inevitably get the quality of the change, but if you can not persist, everything is still in vain, all technology is the use of Holding constant as the starting point.

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