One of the core of SEO optimization: keyword selection

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Keywords can be commonly understood as: users or potential customer base in search engines found in your site when the words entered. Through this understanding can be learned that keyword selection is not only the core of SEO optimization is also the enterprise site in the marketing around the core. In particular, the novice friends in the choice of the key words must consider the investigation clearly, below to share with you the key word selection of some experience.

First, all for the sake of customers, so in the choice of keywords in the customer's point of view is particularly important, you can make full use of the resources available from your opponents, customers, employees, friends and other channels to get different ideas.

Second, to create their own brand keywords, the author of the net when the first is to make their own brand as a keyword and then to choose Other. This must be noted. Although the competitor's keyword to refer to but do not blindly imitate.

Third, if your site has geographical relevance that may wish to add a geographical location and this is particularly important for you, such as: Jinan to find ah nets, so that is for the Jinan area.

Four, the keyword do not choose too broad, such as "navigation" the word I do is the Internet shopping class navigation if the word as the main keyword will be and a lot of people competition and target user groups will not focus on their own promotion. So use more specific and detailed words to locate them at this point. The author adds "The Net buys the navigation" this to compare clearly.

Five, do not have nothing to do with their own keywords, some novice friends like the current very popular words added up as a keyword always feel like this on their own site rankings and promotion will be more effective, but you do this practice is in fact deceiving users and search engines, the consequences are often punished, and also wasted energy.

Six, reasonable control of the number of keywords, a large number of the era of piling up the keyword has not existed with the search engine improvements This approach will only be more quickly punished, and we are more agreed to the practice is the number of key words per page to control 3 for the best, And then as long as the content for these core keywords to expand this can not only to maximize the guarantee of keyword density and the search engine seems to be more specific to your topic. Other keywords can be dispersed to other pages and optimized.

Novice friends in the selection of keywords, if you can do these points. The exception of the new year the author here in advance wish you a year of the tiger, the next big fortune.

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