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Soft Wen is one of the main parts of website promotion. We are in the mainstream media and blogs have seen the existence of soft text, many people want to ask, corporate web site, or personal website soft writing what content?
First, the corporate website. We can write corporate news, market research for enterprise products, and some of the most recent projects in the enterprise.
Second, personal website. I think it is relatively simple, there is no way to write, you template a lot of people write, how to exchange connections, how to promote the site experience and so on. are good subjects.
Then the advantages of the soft article is not only direct to customers, but more importantly, a good article, can even change a lot of people's buying habits and the way to buy thinking. Take the Taobao community as an example, many sellers will share their own online shop experience, or dress up experiences, first when you see these articles, in addition to learning, you should ask yourself: why do they spend a lot of time to write these articles? When you see an online shop running a class article, as a novice seller of you, Do you admire these authors and even learn from them? If as a potential consumer, see Dress up experience article, whether will produce consultation even direct purchase impulse? Because only through one or two articles, the author in your mind to establish an industry authority in the image.
Avoid writing soft text as an advertisement, to advertise a special ad to buy advertising, soft main purpose or the dissemination of industry knowledge, establish a professional image, the dissemination of product concepts, there is a suitable number of soft, preferably not less than 600 words, more than 1500 words, because the soft Wen pay attention to quick writing, Write too long time to spend too much, the viewer is also easy to read quickly, too long articles do not facilitate a short time to read, the summary of many points is not easy for consumers to understand and accept a short time, and this length is more suitable for other sites reproduced and widely disseminated.
This article in http://www.b-bd.com original, to Canton Racing clothing company website For example, promotion is the key to the website.