Online education is a supplement rather than a substitute for traditional education

2014 can be said to be a year of surging online education, the beginning of the polarization of the situation, one side is the start-up team springing up, bat also to kill, more into the C round of financing "players", the other side, such as "Dragon Girl" gong ladder nets, did not get the qualification and early exit.

December 7, the CEO Shange led his team to launch the online education website----------------happy hundred. December 10, Sheng Strategic Investment teaching State, for its online education backstage, help the teaching state officially online. These two new actions are aimed at the K12 (kindergarten, primary, middle, high school) field of online education.

Happy hundred nets: "The countryside surrounds the city"

"K12 is indeed difficult, and there is no K12 in the field of online education. "In the face of K12 confusion and questioning, happy hundred Nets CEO Shange said," and we will not be happy to choose a full spread, but to walk the countryside surrounding the city's route, from Shandong province Dongying This I am familiar with the city began, from point to surface development. ”

A few years ago, Shange suddenly found that the learning of DVD discs in Dongying sold very hot, so he had to do K12 online education idea. Happy network covers almost the pre-school, primary, middle and high school courses, but also with the different areas of teaching materials, including the human education version, the Soviet school edition, people teach the new curriculum standards. Mainly take the teaching mode of recording and live video, in addition to online courses, it also launched the campus OA, teaching management, digital campus, home and school interoperability system tools, to get through the school, parents and children of the connection.

In addition to the simple online course, the biggest feature of the happy network is that there is a team of family education and psychological experts, in response to child weariness, internet addiction, rebellion, puppy love and other troubled parents, experts can online counseling.

At the beginning of 2014, Shange obtained tens venture capital, which set up Beijing happy Hundred-Sterile Network Technology Co., Ltd., the registered capital is 50 million yuan. "We do not have the next financing plan, we make money to support themselves." Shange said that their main profit model is paid learning, children are interested in courses for parents to pay, commonly used textbooks by the school to pay.

Teaching state: Borrow the Grand Cloud to build a platform

"We're doing a disruptive online education model that's free." "Teaching State CEO Guo Eping in an interview with the IT times," said.

The reason why the free online education platform can be set up, mainly is the Sheng for the teaching state to provide the basis of the cloud platform, in the form of equity substitution between the two sides reached a cooperation, so that the teaching state of Low-cost expansion is possible. "The cloud services offerings provided by Sheng can save more than 90% of the cost to the start-up team." Sheng CEO Ning said.

Guo Eping further explained that the state of teaching is not the production of their own content, but by the school production content, by the publishers to provide resources. Thus, the production chain of teaching state 0 cost-sharing content is realized. In a figurative metaphor, Sheng has built a free expressway, and the state of teaching has provided free cars for the vast majority of users, which are provided by the primary and secondary schools and publishing institutions, and the state of the nation is to perfect the service stations and 4S stores on the highways.

Teaching state now only for primary and secondary schools set up a platform, based on cloud computing, it can be 1 minutes to open an school, 10 seconds to open courses. On the one hand, the teaching state can provide a closed teaching chain, this means that schools can use its system as an auxiliary tool for internal teaching, and teachers can upload teaching materials, assign assignments, and correct homework. On the other hand, schools can share their courses in public classes to all users, and publishers can provide the school with a library resource, The teacher can use the test paper to make a roll.

"In the future, we will also open up the micro-letter and mobile end, so that teachers in the toilet can be assigned homework, correcting papers." Guo Eping jokingly said, "then we will for enterprises and institutions, training institutions to develop platforms." ”

Will online education subvert traditional education?

Online Education product Launch site, is always inseparable from a question of discussion-whether online education will subvert the traditional education?

Zhangjiagang First Middle School president Nie Ying said that the Chinese people talk about the golden mean, the two are complementary, online education has promoted the development of traditional education to digital education.

"If you have a kindergarten, don't you want to have a mother?" Beijing Qiao School principal with the cavity.

Shanghai New century Primary school principals also believe that the interaction between people without feelings, and can not replace the exchange of people.

"Can China's online education subvert traditional education?" I think it is impossible in the short term, because the habit of book education or the current parent's habitual thinking, may be ten years, or perhaps 20 years, online education will be universally accepted. "Shange said.

Whether it's an online education entrepreneur or a leader in a traditional institution, the answer is consistent: online education is a complement to traditional education, not a substitute.

(Responsible editor: Mengyishan)