Online Information Publishing Tips summary

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

※ Questions to note when writing the title

1. That's what we call the message. The more important it is, the more it becomes.

2. Key keywords are placed at the top of the title, and exactly match, it is best to repeat the occurrence of two times.

3. "" This symbol in the use of the title, played to emphasize the role of a key keyword!

For example: "True stone paint Guangdong manufacturers" price, manufacturers, pictures, wall coatings

※ Some ways to write the title:

(1) Format: main keyword + Long tail keyword

For example to optimize the target keyword is "PS training, PS actual combat training, PS Learning, PS Tutorial, ps free Training, free PS Tutorial" then the title can be written as PS training _ Dream PS Hands-on training to provide free learning SEO tutorials, this write highlighted the key words "PS Training" the importance of The back of the Dream PS actual combat training is the key to the former keyword PS training and play a role in the brand, and then "provide free learning PS Tutorial" to attract attention, provide clicks.

Complete segmentation Matching: PS Training, PS actual combat training, learning PS, PS Tutorial, PS actual combat

(2) Format: Key words + keywords ... + brand

Example: PS Training | PS Quality Training | PS Actual Combat Training-Dream PS Training Network, the entire title is a specific keyword, relative to other headings, specific keywords are easier to get rankings, but the readability is not so high, poor design will also affect the click rate. Use the "|" Vertical bar Separation is currently Baidu search engine best multiple keyword matching methods.

(3) Format: Brand + keywords

For example: Dream PS Training _ to provide professional PS training, free PS Tutorial, PS Learning Exchange platform. The previous section refers specifically to the keyword "PS training", the following emphasis on training at the same time, adding PS tutorials and PS learning, such as key keywords, readability will be relatively strong.

※ Some tips on business-to-business websites:

First, add alt tags to the picture: A Web page is not the picture is boring, insert the image search engine also can't read out, alt tag is to make a statement to the picture, tell the search engine this picture is about what. Code mode I will not say that many of the business-to-business sites in the upload image has this function, do not need to add their own code, such as the following:

Two. On some business-to-business websites, the content can be edited using code-editing mode. Appropriately in the content contains the keywords of the title added,

Keywords

You can make the search engine feel that your pages and keywords are more relevant, you can use only once. can also be appropriate to the occurrence of multiple

Keywords

To do a metaphor-h1 is that we write the title of the paper, can only use once, with many of the same as useless, H2 is an argument, can be used more than reasonable.

Three. Website Shop update: More frequency, such as 2 days update once, when you add new content in, your site will be more and more volume, the search engine will be accustomed to include your site, the weight will be higher.

Four. When the information is posted by the business-to-business, does the content edit place have a font bold, italic function? Add to a part of the key words, play the role of emphasis, but do not add the whole article, or play the opposite role.

Five. Do not plug the page too many pictures, or some users of the computer is not good to enter the card, the site is also slow to open, search engine load Capture page time is also president.

※ Key Words Layout notice

First, the key words appear in the first 30 words in the article is very important, like writing a paper, the best start let people know your point of view, after all, search engine is also according to human thinking to read the content of the Web page. Be sure to read it naturally.

Two. Keywords density:

The best is the content of 2%-8%, but do not pay too much attention to this, natural writing can be. The best is the beginning, middle, left and right sides and the bottom should be reasonable occurrence of keywords, at least once, the middle can appear more than a few times.

Three. Insert synonyms in content: paint you write paint. Search engines are also default information and headings related to

Four. Do not pile up a lot of keywords, the best and the title exactly the same sentence, at most in the content appears 3 times.

※ Marketing Soft Writing notes:

Two. (1) How to find the best xx business on the Internet.

(2) You can now free of charge xxx (value 10000 yuan agent policy support).

(3) The cheapest and best 10 xxx in the world.

You'll find that multiple titles have the best, the numbers, the methods, and why do they write this? It's easy to find the answer if you switch the character.

Two. When writing content, it is best to directly guide the customer to be concerned about the problem. For example, you are the "true stone Paint Factory" This main keyword, that customer search your information, he is to do the majority of the project, he is concerned about the real stone paint price, quality, brushing area of these, you should focus on writing these things, the best to give him the beginning of the show, and other those agent policy or something to write a few, Or you can not write.

※ increase the number of methods included in Baidu:

First, the opening of blogs, micro-blog, original and reprint some industry-related articles, in your blog add your store link.

Two. Do the description of the text, in the same industry forum personality signature or replies, with.

Youku

Three. Send your message to Baidu Web address.