Online rescue: Feed the world's poorest people

Source: Internet
Author: User
Keywords Online
Tags addressing advertising game games local multiple network network game

More than 300,000 Australians have found a new way to feed the world's poorest people. Register to play online games!

Freerice.com is a network game run by the UN World Food Program, where players can earn a certain amount of rice by correctly addressing questions in the fields of geography, art, mathematics, and chemistry, in German, Spanish, Italian, French and English. Each answer to a multiple selection, the page will appear under a banner, the World Food Program is by showing the income generated by advertising to buy the corresponding amount of rice in reality. At the same time, the rice that the player earns will accumulate in a large bowl on the side of the screen in the form of a picture.

Recently, guesses ushered in the 1 millionth registered member. So far, players have earned 94 billion grains of rice through their ingenuity, enough to feed 5 million people a day.

Villeginsky, head of the World Food Programme's network department, said: "Guesses not only fills hungry people, but also supports local markets and local farmers." ”

Since last June, the distribution of rice has extended to Cambodia, where Rice is both a major agricultural product and a staple food for locals.

"We also focus on sustainable solutions that allow local people to feed themselves." This is done by buying rice locally in Cambodia and delivering it to those who need it. The more money farmers sell rice, the more likely they are to increase production, which will create jobs and bring food to those who are starving. "Villeginsky said.

According to the 2011 annual Asia-Pacific Digital Marketing Yearbook, Australians spend an average of 6.4 hours a week playing online games, 15.9% of users play games as their main driving force for the Internet.

Jessica, 22, accidentally learned about guesses at Monash University, and as a student of international development, the site immediately attracted her. "In fact, this game really has a lot of fun, it tests your vocabulary and allows you to learn new words." But the best part of it is that I will never feel guilty for indulging in the online games and delaying the work, because I can see the grain of rice on the side of the screen piled up in bowls and bowls. ”

Hutchins, director of the Media Research Center at Monash University, says guesses is one of a series of computer games designed to promote serious ideas such as politics, fraternity or social justice, "in fact, they carry out an entire campaign called the" Serious game. " There are similar games that lead people to understand what is happening in Sudan, especially when things are so bad that they can't be broken. ”

"The main attack on online gaming is that it's a waste of time now, and when you can help feed the hungry, it's not a waste of time," he said. "Hutchins believes that the success of guesses is inseparable from the increasing number of people who think of smart phones and tablet computers as casual gaming platforms.

Everything has its good and bad side, the key is to see whether it can seize the bad things to change the good opportunities.

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