Online shop how to effectively promote

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Many friends who often surf the internet have opened shop. From the original just playing games, chatting, watching movies, listening to music gradually evolved into the network to make money. A lot of friends open shop are very successful. Less hundreds per month, more than tens of thousands of yuan set, hundreds of thousands of yuan. Even some netizens directly resign, professional for shop.

Below I will talk about how to effectively online shop promotion. A shop has been established, then the first problem is to promote. such as physical stores. If no one knows your store location, then the store will not have sales, will not be profitable. Then you can advertise, such as doing outdoor advertising, distributing leaflets. Shop also, the need for online promotion. Shop main customers are from the network, so our most effective way to promote is the network.

Many people believe that the promotion is the use of QQ, mailbox, MSN, these communications tools for the dissemination of advertising information. Now I can only tell you that this method is time-consuming and laborious, and the effect is poor mess. Through real-time chat tools to promote, is generally pulled into the blacklist. Use mass mail to promote, either is the mail is blocked, or the mail can only enter the mail bin. There are many people like to go to the major forum area posting promotion, is also useless. Now the larger forum for information control is more stringent. Once you find that the ad immediately deletes the processing, even the number, so the post survival rate is extremely low. The above methods are not worth the candle.

Conclusion: Most shopkeepers have the mentality of not being willing to spend money and wanting free.

What I want to tell you is that there is no return without input. Effective use of paid advertising for shop promotion, you can get a multiplier effect. You will find that your sales curve has been in a state of upswing.

For example, it may be easier to understand. I have been doing shop. is to sell website space, virtual host, and domain name registration. On the Internet, I found several places to advertise.

1: Baidu Federation. 2:google AdWords. 3: Major portal sites. 4: Interest advertisement.

After my many comparisons, I chose the latter "interest advertisement". A lot of people ask me. I'll give you an analysis.

Baidu Union first recharge amount is 5000 yuan. According to the click Billing, click a minimum of 3 cents. If there is competition in the same industry, it will be bid, the range is 0.1 yuan. Most of the keywords are already bidding to 3-8 dollars. That is to say Click once is 3 yuan to 8 yuan between, very expensive AH.

Google AdWords is a foreigner's thing, and Baidu is the same way as the bidding rankings. Sign up after the first feeling is not understand, the second feeling still can not understand. Although the Chinese interface, but seriously acclimatized, difficult to understand. And the price is more expensive than Baidu.

Talk about the advertising price of the major portal sites. High outrageous. It's not for our civilian people. So it's not worth mentioning.

Portal network: www.menhtong.com.cn

Interest ads: http://hd.xingqugg.com

Let's talk about interest ads, the limit of the amount of recharge is lower, 100 yuan can be done. Also clicks the billing, the lowest price 2 cents, the bid margin is 0.02 yuan. Advertising price is a very sensitive issue. These are the costs, as far as possible are depressed. And it has an advantage that I value more. Unlike the first three kinds of malicious clicks, there is cheating. The position of the search bid ranking is fixed. So it's easy to find ads for malicious clicks, cheating. Interest ads are called interest ads because the ads will only be placed in front of people interested in advertising. Fundamentally eliminate malicious clicks, cheat clicks. For example, a golf-loving visitor who recently wanted to buy golf-related products, he would often visit the site of golf-related products every day. We all know that browsers have a feature that preserves browsing history, which is often said to be cached. Interest ads automatically delve into the browser's browsing history to determine if the visitor is interested in golf and automatically display golf-related ads. The visitor clicks on the ad, and the visitor clicks on the ad to show that he is interested in the ad, so he clicks on the ad. Then it becomes a potential consumer. The rest is the shopkeeper's skill, the Wang Po sells melon I don't say more. Conversely, a visitor is not interested in such an advertisement, and the advertisement will be displayed. Then he couldn't find the ads.

Say whether the network media of interest advertisement is strong. Interest advertising is a product of the Tiger Wing Network. Tiger Wing Network has nearly 10 years of domain name registration, virtual host rental IDC industry history. At the beginning of 2008 in the domestic pioneer portal. Portal is free to provide space for the vast number of webmaster use of a website. To join the portal Webmaster site must have a certain amount of traffic, too little, is not passed. There is also the most important point, if the webmaster want to use the portal space so must be placed on the site of interest ads, but also mandatory. Portals will be unified on these sites to launch. In just 1 years time, absorbed 240,000 stationmaster's join. The portal community has become the top three of the webmaster community in just one year. These stationmaster all website gathers up the browsing volume to exceed more than 40 million per day. And this number is still constantly refreshing. Because there are at least 450,000 people in the country webmaster, Portal is still in the absorption of constantly. This has formed a powerful advertising media platform, super high volume of browsing. To our shop to promote the effect of laying a good foundation for exposure.

Landing interest advertising platform, the simple platform interface, easy to operate. After a certain amount of recharge, the trial. The effect is really good. I recharge 200 yuan, brought me more than 1300 pieces of income. It's really a matter of value. Of course, set the advertising words must have the temptation. The most cost-effective products in the shop to take up advertising, and then make a very tempting advertising words. The effect will be more prominent.

Last little soft. Don't mind.

This article originates from the Bo search Nest http://www.blogsou.com.cn/.

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