Online supermarket store No. 1th announced the formal strategic cooperation with Shanxi, the United States

Absrtact: April 16 News, online supermarket no. 1th Store announced that with the Shanxi United States to achieve a formal strategic cooperation, this cooperation is the first shop O2O 1th in the Midwest landing. It will open its flagship store in store 1th, while opening all its offline stores for marketing promotion.

April 16 News, online supermarket store No. 1th announced that with the Shanxi United States to reach a formal strategic cooperation, the cooperation is the first shop O2O 1th in the Midwest landing.

It will open its flagship store at Shop 1th, while opening all its offline outlets for marketing promotion and terminal distribution. It is worth noting that, unlike the convenience store, the good state of the United States is a large and medium-sized stores, its store personnel sufficient characteristics to ensure that the "last kilometer" in the O2O has sufficient manpower to flexibly deploy, support distribution services, thus ensuring customer experience.

The two sides will also online under the member sharing, interactive three-dimensional joint marketing, commodity sharing and other aspects of in-depth cooperation. The partnership will lead to a massive sharing of quality goods and complementarity in the category architecture.

It is understood that the United States is very good in Shanxi, Hebei, Inner Mongolia, one of the largest retail enterprise groups, the United States and special good joint 1th shop to accelerate the transformation of net, targeting the future market of electric dealers.

Shande, chairman of the U.S. special group, said that store 1th would give Mattel a good implant gene. In addition, through the line and offline terminal linkage, will also break the original geographical restrictions, breeding a new E-commerce O2O mode.

Store 1th and the United States special signing will be exported after the full set of E-commerce solutions, the advanced supplier system to share the United States special good, including shop systems, business platform, WMS, TMS, warehouse planning, distribution programs, customer service system and many other aspects.

At present, 1th stores online sales SKU has more than 4 million kinds, including food and beverage, department stores and other categories, at the same time, 1th stores also formed a cover the major cities of the national Logistics Distribution network. At present, the number 1th registered users have more than 60 million, and has more than 15 million of the mobile end registered users.

And the United States and special good as the current North China retail chain Enterprise group, in Shanxi has a wide range of brand reputation and loyal members of the offline group. The excellent warehouse and store will be the important supply chain resource, which plays a vital role in optimizing the cost of supply chain in the practice O2O operation process.

With industry reputation of the supply chain system and advanced experience, store 1th will also help the United States to adapt to the development of its own E-commerce warehouse, the establishment of "warehouse in the Warehouse" mode, the maximum efficiency of the application of existing resources to save both operating costs.

Shop number 1th and the United States, the good cooperation, consumers will be more than online goods more favorable prices. Shopping 49 Yuan can be free shipping, consumers can enjoy free door-to-door service, but also in 24 hours at any time to order, the next day can be served. In addition, store 1th and the United States special WMS (Warehouse Management System, warehouse Management systems) to get through each other to ensure that consumers can track the status of order delivery in real time.

Industry analysts said that through this cooperation, the United States can quickly establish their own power to operate the electric business, break through the original geographical restrictions, open up online business, rich category structure, and line of business to achieve the wings of Qi. For store 1th, a regional lead retailer, such as the U.S., is helping to boost local visibility, integrate offline resources, optimize supply chain links, and enhance customer experience at shop 1th.

Store No. 1th before this has borrowed mobile phone terminal app online "unlimited 1th shop", opened "Cosco Two Bay City" Shanghai First Community service center.