Online travel user to wireless end where app downloads billions

July 3 Morning News, with the development of online tourism industry, mobile phone wireless function of the increasingly perfect, more consumers in the travel more and more feel the "wireless booking" brought by the convenience. At the same time, industry giants have also continued to launch a subscription for the wireless end of the promotional activities, multiple promotion, from the professional organizations of the data show that "Low-cost + convenient" is driving tourists to travel quickly to the wireless end of the transfer.

Tourism industry Research Advisory Body launched the May 2014 domestic Tourism Applications (APP) Market Monitoring Report, the report shows, where to travel only on the Android platform's cumulative download has reached 105.716 million times, as the platform's first download volume "Broken billion" tourism applications.

At the same time, Analysys International recently released the latest user data show, May 2014 mobile travel booking category app, in accordance with the number of active users in the month ranking: Where to travel clients to up to 5.077 million people topped the list, Ctrip 3.304 million ranked second; same journey 723,000 row third; art Dragon Travel 702,000 followed.

As can be seen from the data, wireless has become the most current people travel the most "trend" booking channels. At the same time, where to travel and Ctrip travel has been a stable travel booking category of the first echelon of the app, the number of active users far more than other peers. Where to go the number of active users more than Ctrip, with the sum of Rountines art Dragon.

Industry insiders believe that tourism "on the road" attributes and mobile end natural fit, do not have to queue, without a large amount of cash, convenient and quick, preferential promotions and other advantages make mobile payment has become the mainstream of Chinese tourism payment methods. Where are you going? CEO Zhungchengsu has also said that mobile phone-side travel booking still 50% of the business consumption has yet to be excavated. "In the next five years, air tickets, hotel reservations will be fully online, which through the mobile phone client to complete a ratio of up to 60%-70%." ”

And the Internet finance company easy to pay recently released the theme of "mobile payments and Tourism" research report that nearly 98% of the tourism use of mobile payments. Experts estimate that the momentum will be more intense in the future.