Open your eyes: site content and external chain to the industry around the extension

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Everyone in the content and outside the chain when there is a very intuitive thinking, consider the most one factor is relevance. Whether we go to send out the chain or to update the content of their website, the first consideration is the correlation. In fact, the word relevance is used indiscriminately, in fact, the need to consider is not relevance, but user needs. Relevance is something that, if not what the user needs, is also a nonsense users will not buy, such as a mall site you are selling notebook computers, I bought a laptop on your website, and you at this time I recommend different brands or different models of computers, I will buy again? When relevance does not solve the problem, it is important to exploit the potential needs of a user.

For example, a person who buys a laptop may need a mouse, a keyboard, a protective film, a computer bag, and so on, not necessarily a computer. So we do site content when we need to consider is the user's implicit demand, the hidden demand has a very big feature, that is not related to the main demand, it is likely the main demand for peripheral products, or upstream and downstream products. In fact, if we do outside the chain is the same, do not think too much relevance, if your industry is relatively narrow, it will certainly be very limited, at this time we need to the product's periphery or upstream and downstream industries for resources to find.

For example, we are doing SEO, like network marketing can also include SEO, website construction can also include SEO, although not directly related. But there is a lot of hidden demand, if you can effectively guide, it will certainly be very useful. In this place, whether you are promoting or doing the chain is valuable, actually yesterday looked "Lou:" The common reference "will replace" the anchor text "" This article, I feel this article still very valuable, but the individual judgment common reference although cannot replace the anchor text, but certainly will be used by the search engine, Just don't know the value of the current use of how much.

At present, you search SEO in Baidu, the right will appear other people also search, the following five pictures, the content is SEO blog, website optimization, site map, long tail keyword, 28 push. We see inside contains SEO this word most related only one SEO blog, as to why will appear website optimization, sitemap, long tail keyword, 28 push these four, still need to study, but I think very important two point is semantic recognition, another point is common reference. Common reference to this point in the Baidu news related characters particularly prominent, do not know if it has been applied to web technology this piece, but anyway said others have this technology, we in Baidu News search for Ma Yun, we look at this picture

Baidu is how to judge the relevance of characters and characters, I believe it should be collected a character library, and then see the latest news in which people together frequently appear, the more times, the more relevant to the description. In fact, you go to study the news of Baidu to know, because the relevant characters these logo red. What does this mean for our website? We do in the process of optimization can not do all the links, we directly refer to a unique title on our site or add a site name, you can achieve the same effect as the link, and these do not need to consider the relevance, Just consider whether our users need it or not.

If we will be the content of the site and outside the chain and extension to the surrounding industry, or to extend to the industry downstream, our video will be much wider, will not appear what we do outside the chain of small places, we do not promote the place very little. And the upstream expansion of these links is also very useful, not usually we think that unrelated links are junk links, the definition of spam is not the definition of relevance, but should be based on user needs to determine whether the link is a spam link. To do one thing if you find it difficult, it is because you are limited, and the bottleneck, once we open the field of vision, everything will become enlightened. Hope this article can open our horizons, the article content by Chongqing 30% Stone Pot Factory http://www.dgyinma.com/original share, if reproduced please keep the link in the article, thank you.