Operating website Do you really understand your users?

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Do anything is to pay attention to methods, for the site operators are more so, the site operations need to do a lot of things. Many webmasters in the initial establishment of the site is a very enthusiastic attitude to deal with, but when the site operation to a certain period of time, they gradually began to confused, overwhelmed, the site later on the operation of the work is at a loss. A lot of stationmaster sees the website that each big website publishes runs to share the article, most people will only follow the crowd, but have you ever thought, the basic purpose of the website operation is what, the operation website you really understand your user?

A lot of webmaster is just an ignorant of the road to profit mode, but there is no estimate to the user's feelings, ultimately difficult to achieve the desired effect. The Ancients have a cloud: "The people have the world", if we can not "please" users, then, why users will visit our website. Wuhan SEO believes that the operation of the site should first read your users, otherwise everything is empty talk.

One: the enemy can win

Operation of the website, we first have to put a positive attitude, the user is our direct audience, so everything should be user-centric. Sun Tzu's Art of War has said: "Know each other, can win", understand the needs of users, analyze the psychology of users, and then combine these issues to build users need content and information. Like to go shopping, there are two shops, one big, one small, I believe many people will choose to go to the big one to go shopping. Because large stores have all kinds of goods, they can meet the needs of consumers. The small store has a limited range of goods that cannot fully satisfy consumers ' desire to buy.

Operation of the site should always be replaced by thinking, standing in the user's position to think about the problem, why users do not come to my site, is not a Web page is not concise and intuitive, content is not strong enough, these may be the site can not stay users of the reasons.

Second: Timely processing of user feedback information

When we locate the operation mode of the website, we should consider the feedback of the user. User feedback can explain several aspects of the problem, one is that your site is in line with the user's appetite, at this time we need to maintain this good relationship with the user. Another may be the user's lack of trust in your site, including the content is not perfect, web pages messy, access speed like turtle speed. For this information, we need to focus on recording and analysis, if we do not handle this information, we are very likely to lose a large number of potential users. To some extent, the user feedback information for us to improve the details of the site, enhance the user's attention, and then improve the site conversion rate is very helpful, therefore, we need to actively handle the user feedback information.

Third: To establish a good interaction with the user

User interaction is very useful in almost any field, we have been advocating user interaction, for example, take a few well-known domestic forums, search outside (seowhy), A5 Forum, 28 push Forum, they are almost all around the user interaction to carry out the promotion and operation. The same is true when we're running the site, and doing user interaction can keep existing users, and it can also bring a steady stream of potential users through interaction. Operation of the website is nothing but to make every effort to enhance the conversion rate of the website, and then realize the purpose of profit, and user interaction, to achieve a total win with the user, one can promote the site's own long-term development, and secondly to allow users to meet, enhance the trust of the site.

This article by Wuhan SEO (http://www.pancheng.org/) original first A5, reprint please specify, thank you for your attention, the author QQ731468684, welcome everyone to learn and exchange!