Operation is really an art of disobedience

Recently do not know why, feel oneself rise to a new realm.

Very shameless to realize a feeling-operation is an art

Many of the things that operators face (markets, products, users) are inherently complex and sometimes even impossible to ponder.

What is more important is that what we are facing is in rapid change, the market environment is changing rapidly, the user's idea and behavior are all sorts of strange.

So operators also need to constantly change themselves!

There is no absolute right or wrong to operate without making a principled mistake.

A case in the previous group: I always insisted on the negative comments (except aggression) posted by the discordant players on the forum, but other members of the group thought that in order to create a good forum atmosphere, negative comments would be harmonized.

I suggest that disharmony is to make communication between the official and the user more equal and more sincere. Allows players to share. But it takes a lot of human costs and requires persistence.

Others are right, harmony is simple and fast, and will not affect other players to join the criticism tide, low cost, easy to control risk.

2 kinds of methods have advantages and disadvantages, so it is necessary to see the boss's proposition.

Don't be superstitious about success stories

Some projects may say, we have done a XX activity, the effect is very good, you can also try.

Once you've tried it, it might be good, it might not work, it might even have a negative effect.

Users, products, time is unable to assess and quantify things, these invisible things often play a huge role, we can only rely on a long time to accumulate the feeling to judge.

So, in any successful case, a different environment could fail. (It's like China's Internet is ruled by domestic, and no powerful world-class enterprise can shake the dominance of domestic internet companies)

No way is omnipotent, only learning is omnipotent!

The rapid changes in the Internet, technology change, user preferences are not forced by the entire industry are changing their own.

Game industry is so, the game is to meet the needs of users of entertainment, entertainment demand itself is very misty, to meet the entertainment needs of the product type to countless.

In order not to be eliminated, we can only force ourselves to learn, not just game operations, and sometimes also need to learn technology, learning design, learning different cultures ... (I recently studied photography and found a little help in my work)

Shoot the head, but it's based on the data.

Recently delved into a number of issues: the issue of uniform, the form of activity, the player classification problem ...

Deep in the end, there is no unanimous recognition of the results, because the impact of the factors are too much, all the feeling to pat the head.

Pat your head to the head, but be sure to have data support to pat your head on the basis of the data.

Summary：

Anyone's words are worthy of being fastidious, not to be used as truth;

The environment is changing rapidly, we should improve ourselves and improvise.

They should have their own beliefs, do not be easily assimilated by others, the right thing to insist on doing;

Data plays a very important role in the operation of the work, do not ignore the data at any time;

We are all the while Pat Head, light Pat Head is finished, we want to clap, while looking at data, side analysis, side sentiment.