Optimization analysis of Enterprise Station page

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Now the enterprise station does not like the industry station that needs the whole station optimization, more is to keyword optimization, especially in the network companies such as the hundreds of business list, it will be found, not only the industry station needs to carry out the optimization of the whole station, the internal optimization of the enterprise station is also very important. Internal, external construction to be able to handle.

That enterprise Station page optimization should pay attention to where? The author carried out the relevant analysis that can be divided into the following aspects:

One or three large labels (title, keywords, description)

This question seems to be commonplace, what is the title of the enterprise station to be conspicuous enough? I personally think you can use the underscore or separator to separate keywords, in addition to the corporate site name. For example:. The key word is to choose with the enterprise station related product key words, certainly is valuable, does not have the flow to do how to use? and for the description of the writing, the key words will be clever fusion to description inside, not abrupt and stack, the key words repeat about 2 times.

Two, 301 do not do?

In many cases, the problem of server configuration and staff efficiency is too low, 301 permanent redirect does not do well, then what do we do? Don't worry, there is another way to solve this problem. That's the "benchmark label", which is

The label! is the default address for all links on the page. is to position the site benchmark as that Web site. The equivalent of a permanent redirect. How should this label be written?

Be careful with http://. Add the location, in the page source code of the meta tag there, that is, we write the title, the key words where the code can be filled.

Three, 404 pages

Wood has found that many corporate websites are not 404, we do not seem to care about this thing. That 404 page is not unimportant, personal feeling or add the best, 404 page note is, can not set 404 page to jump directly to the homepage this will let the search engine to determine for cheating, preferably on the 404 page Set up the Guide link, can be back to the first page, back to the previous pages, Also can add the Enterprise website article's call, lets the spider oneself climb up.

Iv. robots.txt and Sitemap

Corporate web site also has a common problem is not like to set robots.txt is not rejected, personal feeling or set up a bit better, put some JS these shielding the best, there is sitemap site map, it is important not important, of course, Sitemap settings allow spiders to better index the entire enterprise station, in a robots. Txt Add Sitemap Can let spiders know how to crawl, writing is in robots.txt inside add sitemap:http://site map address. There are XML,HML multiple formats to add up on it. Is it OK to finish these? Wrong, also need to submit them to Baidu and Google, submitted to Google is through Google's Web site management tools, submitted to Baidu is through Baidu Webmaster platform.

The layout and density of the key words

For the layout and density of the keyword has always been as if there is no degree, yes, personal feeling to practice the truth, only their own practice to know what is true. For everyone said around the word of the keyword layout is feasible, that what is around a word, both the title of the site, keywords, first page, the key words inside the layout, for the top two no problem, the first personal feeling should be in the column where the set will be better. The other is the keyword density, about 5%.

Vi. Other factors

What are they? Slowly speaking, the first is the second navigation, what is the secondary navigation, the secondary navigation is different for the main navigation, for the site tail settings. The second is JS decentralized, this people do not know whether have tried, the JS code to put the call to the bottom of the page. Third, the use of H1-H3 code, reasonable cooperation with the construction of the site, the use of H1-h3 to the site, do not let the site appear abrupt. Four, alt tags, we all know to include keywords, there are a lot of people are the keywords piled together and then OK, such a pile has no effect. Because a simple sentence that contains a keyword is most appropriately set. V. < fervent > Why this is not B, personally think this is better than B. The reasonable use of the nofollow label, this does not want to say anything, you think Baidu should not go to the place on the OK, the sixth is the static Web page, why put in the last, feel now Baidu for dynamic is not so sensitive, if the enterprise website can be static best, It can't be dynamic.

OK, no nonsense, that's it, reader will see it, the brick also come.

This article by the push of a moderator, up to Lu Cong to provide, blog hang, hey do not write the Web site, you are welcome to reprint it!