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Recently in a forum to read an article, content is written about some local portal, or some E-commerce portal SEO integration Program! I do not know whether the author has done the promotion of such a portal, but I can feel from his words, as if his understanding of e-commerce sites, is relatively one-sided, Because his idea of optimization still stay in the General Enterprise station which stage! should not have done Portal class website promotion friend also should know, in fact Portal class station key word flow is not depend on the homepage! The basic flow source is relying on a strong inner page to complete the source of other traffic!
To make the search engine perfect for your page, this is relatively important, because the content of the site is basically based on the flow of internal pages, in the establishment of their own strong brand, we have more choice is to go well included and then have the keyword ranking, and then can be users to search your site, resulting in traffic, Slowly improve user loyalty! Not every station is a family, so we do not have a strong backing for the support of the time, we still try to take the strength of the route!
Completed a collection and then is how to let the weight of their site to keep up with, so that can occasionally go to the search engine to steal traffic, so the next thing we have to do is how to improve the weight of the site, in general webmaster hand resources and accumulated over the years of the network, coupled with the optimization of the So can speed up the weight of the site to upgrade! This is also our completion of the ranking of a very important link, after the search for high quality friendship links laid the foundation, this can also pull our other internal page rankings, improve the flow of the site!
Do the above most important is how in the prophase also can maintain a certain amount of traffic growth, that need to increase the site in SE on the luminosity, so and some local portal cooperation is the first choice, so in addition to increase traffic can also get the effect of brand building! Cooperation with local vertical industries, is also our local portal or business class portal to establish a stage of the embryonic brand, how to let more people know your site, know what your site is doing, come to your site what they can get, if the user to understand this, then your goal is achieved!
In addition, we should also pay attention to some festivals or more important days, early brewing some activities, so that the online friends can participate, so in addition to driving daily traffic and web site activity, but also to increase your influence in the hearts of users! In this way, if you can open a special topic with some local portals to allow more friends to participate in interaction, so that users can understand the entire process of the site, so the propaganda means is very effective!
If you can do some more meaningful activities online, such as sponsorship or in some universities and other places to engage in meaningful activities, so that the site in the local establishment of their own brand is very helpful! In addition to generating huge daily traffic, but also receive, offline a word of mouth propaganda, This will bring us more things! You can also choose the competition for some of the more intense keyword bidding rankings, so that we can bring good marketing effect!
On the network even in some large-scale news platform to release high-quality Soft Wen, this is now the network marketing in the more successful marketing means, but also daily we optimize the site must understand and relate to a content, there is to learn to use some timely events in the search engine to steal traffic, Let more people through these keywords to bring traffic to the site, let more people through these keywords stay on their website, so this needs to our own site content requirements, is relatively high, if all is reproduced or copied, then such a site is difficult to attract users of the eyeball, So the content of the website is also a very important link!
Of course, this is only my own views and ideas on the Portal class site, a lot of things have not been tested, but I hope that some of the big portal to promote the friend a block direction and ideas, because I recently also promoted a from code optimization, to keywords, site positioning, are my promotion of the business-oriented web site ( www.23hh.com), if this is a humble opinion, please put the wrong place, we discuss together.