Optimize the operation platform to raise electricity quotient

This August, http://www.aliyun.com/zixun/aggregation/9954.html "> Family business with strong lingering charm of the house rushed to change quietly." President Chen Xianbao "to the second line", will be the right of management to "whenever" professional manager team hands. At the same time, the industry has sent home to send in the second half of the express season during the platform upgrade. Why do you want to upgrade your platform at the peak of your business? What will be the change in the direction of the future housing rush? As an important part of the new team, Lu Guorong sent vice president to the reporter for a full interpretation.

Platform upgrade imminent

According to the industry practice of Express, every year after the Spring Festival to May is the business development of the silent period, many express enterprises choose to upgrade the platform during this period. But in the face of the upcoming express season, home urgent send but uncharacteristically, put forward in the business peak stage platform construction.

As the first batch of domestic express enterprises, residential emergency after more than 10 years of development, operating platform Foundation, but with the rapid development of express industry, the new operating platform has not limited to infrastructure construction, direct operation mode, but also need to follow the shuttle, Express product speed, network density and other aspects of the consideration.

In this respect, Lu Guorong said, "as a veteran express delivery company, the network coverage is very wide, but the density of its network and operational strength, whether it is compared with their peers, or our own business requirements, the difference is very far, home urgent to the operation of the upgrading of the platform is imminent. The choice of the second half of the business peak for platform construction, will better support the existing platform recovery and investment.

Great Power Market

After years of development, home urgent delivery, although already from the previous warehousing and distribution logistics to express the field of extension, but in the field of electrical distribution is not always satisfactory, which also makes the rapid development of e-commerce period, home urgent to send in and "Four to one Tatsu" and other private express enterprise competition, market share gradually decreased.

At present, although most of the domestic express companies are still mainly to join the system, but with tact, rhyme Tatsu, Huitong, Chengtong and other private courier have "cut the Clan", Express industry "to join straight camp" trend fade. As a direct business model has been the development of the house urgent send, Lu Guorong said, home urgent sent as a 18-year history of direct business, in the background of the direct platform, will play its direct advantage, a strong attack to Taobao as the core of E-commerce market, to return to mainstream express camp.

"This year we have to strive for peak to reach 500,000 votes/days above the peak next year will be guaranteed to achieve millions flow, return to the mainstream Camp Express industry." "Lu Guorong that the core characteristics and competitiveness of enterprises lies in the deep level of direct Operation platform model and service product standardization, through the promotion of service quality and other means to reshape the brand image."

"Recycling" East China to pull the global

Reporter noted that in the talk about the specific development strategy for the future, Lu Guorong has repeatedly mentioned the East China in the home to send the whole express layout of the importance.

Lu Guorong said that at present only Taobao orders have more than 10 million votes/day, the 10 million votes, East China order reached 4.5 million-4.8 million votes, of which in the river, Zhejiang, Shanghai region between the exchange of shipments accounted for about half of the total amount of eastern area. As the main battle area of e-commerce, in the National Express business, the three economic zones of the division accounted for, east China about 51%, south China about 21%, north China is generally around 16%. If the house in East China can not hurry to catch up with the pace of peers, then we do e-commerce and the whole network of rapid speed, increase can not talk about. Said Lu Guorong.

It is because of the importance of East China, home urgent delivery of the "recycling" of East China, pulling the overall development plan.

In Lu Guorong view, for East China, the so-called "recycling" is not to say that the housing rush to send the current in East China's development is nothing, but is a rush to send in this area for many years, has done a lot of basic work, especially in the East China after the establishment of a very good pull. "Rebuilding" East China is based on the existing platform, how to improve the timeliness of the region, enhance the competitiveness of the platform, as well as the network density and strength, as soon as possible to make East China to become a home rush to send the national business leader.

Commercial newspaper reporter Wang Yuyi

"The core characteristics and competitiveness of enterprises lies in the deep level of direct Operation platform model and service product standardization, through improving service quality and other ways to reshape the brand image." ”