Optimized advanced analysis of English website SEO

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English SEO and Chinese seo in fact many places are similar, want to do a site SEO first of all, our website must have "excellent ranking potential characteristics of the site", what exactly does this mean? What kind of Web site has this feature?

1. Web page architecture and directory organization

A good Web page architecture and directory structure will help search engines more efficiently crawl content from Web pages, giving them a higher weighting. For English SEO, this is particularly obvious. If we discard the cumbersome tabular structure of the code, and use the div style structure, then the spider crawling in the web will become more smooth, give the page itself will be higher weight. Another reasonable URL directory structure for improving English websites in the search engine rankings also very helpful.

2, the details of the page need to pay attention to the elements

To get a good ranking in a foreign search engine, no detail can be overlooked. For example: Web page encoding, Web fonts (for users experience a great impact, if their own user experience to do well, then the Web page in the search engine rankings will not be low), meta information accuracy.

3. Perfect inner chain system

When the spider along the other web site URL into, the next whether or not the smooth crawling will depend on our own site within the chain system, the main navigation is the use of text links, whether to have a site map, whether with breadcrumbs navigation? Key topics and content pages appear in the keyword there is no interactive links and so affect the internal chain system to improve.

4, high-quality external chain collection

For English SEO, high quality outside the chain is the site in search engines to obtain excellent rankings of the necessary conditions. Outside the chain including import links and export links, in order to ensure that the PR value of the site can continue to grow, we must pay attention to some high-quality links. such as: Peer high-quality links, non-profit structure of the Web site, government departments and other sites.

5, copyright, contact us

These things don't seem to have much to do with SEO, but in fact, in English websites, copyright and contacts are very important two elements. or outside of the awareness of the copyright is very important, if your website department carefully reproduced or excerpts of an article on other sites, then it is very likely that you back in a very short period of time to receive a letter of attorney.

6. Reasonable robots.txt Documents

The establishment of a reasonable robots.txt file for an English site is equally important, Google Spider came to the site is the first to find this file.

7. alt attribute of picture

For sales-oriented Web sites, the picture is an indispensable factor. So if you use the Alt attribute of the picture reasonably in the sales website, not only can the Layout keyword be more reasonable, but also can improve the correlation degree of the page and the correlation degree of the picture.

8, the first no two high value content

No matter how perfect the SEO operation for the site, if the site has no actual content, then even if the site in the short term to obtain excellent rankings, but also a short-lived.

This article from Chengdu Anti-white SEO personnel original article, reproduced please specify the copyright