Oracle Eloqua greatly drives business growth through marketing automation

BEIJING, September 10, 2013--Recently, http://www.aliyun.com/zixun/aggregation/8934.html "> Market Research and growth strategy organization Frost&sullivan for Oracle Eloqua awarded the Vision Innovation Award for the 2013 North American region of marketing automation (the Visionary Innovation Award).

This award recognizes Oracle Eloqua Marketing Cloud as the best of its kind and is highly recognized for its innovative opportunities to capitalize on emerging markets and business trends.
The Eloqua platform provides marketers with the means to lock and categorize the right customer population, and it fosters and evaluates leaders to improve leadership quality, implement global marketing plans, track and manage project performance, including revenue growth.
Frost & Sullivan evaluates the company based on the following criteria: the ability to understand and leverage trends, the vision of an integrated strategy, the excellence and efficiency of innovative processes, and a degree of influence on business and society.
The Frost & Sullivan Global Research team assesses more than 250,000 companies in more than 300 industries to determine how the best companies manage growth, innovation, and leadership.

Using Oracle Eloqua Marketing Cloud, modern marketers can:

Lock and categorize the right customer population
Develop and evaluate leaders to improve leadership skills
Gain revenue and reporting engine, analyze and measure real time results for marketing and sales
Automate and analyze marketing and sales
Implementation of global marketing programs, including e-mail projects
Track and manage revenue performance

Oracle executives and related quotes

"Online content, social and mobile growth has had a profound impact on digital marketing and the buyer market," says Andrea Ward, vice president of Oracle Marketing. The Oracle Eloqua Marketing Cloud Tracks digitized ' body language ', providing buyer's comprehensive information to modern marketers and allowing them to create, execute, and track global marketing plans to drive revenue, sales, and marketing adjustments. ”
David Frigstad, chairman of Frost & Sullivan, said: "The Frost & Sullivan Vision Innovation Award is designed to give recognition to companies that have identified trends in the marketplace and have accordingly developed industry-transforming technologies." Oracle Eloqua delivers excellent marketing automation software and revenue performance management solutions. This portfolio award helps marketing teams and individuals, and enables modern marketers to gain a higher ROI from their marketing plans, and with these reasons and results, we are pleased to award Oracle Eloqua. ”

About Frost & Sullivan

Frost & Sullivan is a growing partner company that helps customers accelerate growth and achieve best-in-class growth, innovation, and leadership. The Growth Partner service provides the CEO and CEO growth team with a pattern of regular surveys and best practices to drive the generation, evaluation, and implementation of a strong growth strategy. Frost & Sullivan has nearly 50 years of experience working with 1000 companies, start-ups and investment communities around the world in over 40 offices in six continents.