Orange Hotel CEO Wuhai: When soy sauce is stolen, there is no reason to soy sauce

Source: Internet
Author: User
Keywords Orange Hotel
Tags .net advertising advertising costs analysis art dragon blog blog post booking

"Originally I do not want to say some of the shortcomings of the industry, but found that soy sauce was stolen, there is no reason to" soy sauce. "Orange Hotel CEO Wuhai yesterday (February 28) on Weibo blog post on the current online business booking model analysis, in contrast to Ctrip, art Dragon at the same time, will be directly targeted to where the net."

In this regard, the industry said, because the Orange hotel and go where the network has no cooperative relationship, also did not pay the corresponding advertising costs, this dispute or related. Reporter yesterday contacted where to network related media contacts, but as of press, the other side has not yet responded.

Wuhai published 5 consecutive posts, said that in the current online business booking mode, booking Low-cost hotels, Low-cost Tickets There are some "fishy", and focus on where to go to the network business model raised the question, direct to where the network suspected of deliberately guiding the attention of consumers. Wuhai said that when consumers went to the internet to search for the Orange Hotel page, "where" did not list the Orange Hotel official website and did not list the room price, date and other information, users can not book online. Wuhai think, where to go to the lack of authenticity of information, and gave the Orange Hotel competitors through the "navy" to manipulate the room.

"The user's intention is to choose the Orange Hotel, but the information on where the network is diverted attention." "The Daily economic news reporter yesterday (February 29) interviewed the Orange Hotel marketing director Chen, the statement is consistent with Wuhai. Chen said that they did not deliberately search, did not think of a search to find that the user is to choose the Orange Hotel, but where the network information diverted attention, "Orange hotel is a small business in the industry, half a bottle of soy sauce is so" stolen. For where to go the user evaluation method of the network, Chen that this kind of evaluation lacks credibility.

Although the business of the Orange Hotel is reflected on the Internet, Chen says the Orange Hotel has not established a cooperative relationship with the Internet.

Reporter yesterday 16 o'clock in Baidu search "Orange Hotel", but found that the first results are Orange Hotel official website, followed by where to go to the net. In addition, where to go on the Web page, in addition to the "Nanjing Orange Confucius Temple Hotel" outside, other branches all over the shop has Ctrip's room type and quotes. This is different from what Wuhai said on Weibo.

In response, Chen said, "The search page is quietly changing," Chen questioned Wuhai related comments, where the net immediately updated the page. Because of the Orange Hotel and Ctrip have a cooperative relationship, so yesterday to where to go online the price of the hotel all from Ctrip.

"Where to go the net occupies a small market share, to the Orange Hotel user flow should not have a direct impact." "A veteran of the China Tourism Research Institute yesterday, in an interview with the Daily economic news, said that because the Orange Hotel did not have to go to where to cooperate with the network, and did not pay the latter the relevant advertising costs, the dispute or related.

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