Oriental Aviation initial cold chain Electric dealer: Online selling fresh only Shanghai can be distributed

In addition to the E-ticket business, http://www.aliyun.com/zixun/aggregation/12746.html "> Oriental Airlines is once again involved in the new field of electrical business, starting to sell fresh on the internet."

A major southern brokerage, a transport industry researcher, told reporters that China Eastern Airlines has revealed the idea of expanding the freight industry chain to shrink the loss of cargo operations, and other airlines are not yet prepared to do so. Yesterday, the securities Times reporter called the Eastern Airlines, but did not contact the relevant people to comment.

From September 2 onwards, Eastern Airlines wholly-owned subsidiary of the Eastern Air Logistics company, officially launched E-commerce site "Eastern Origin direct", hit the "Origin collection, fresh assurance" slogan, mainly engaged in the category of living fresh, especially the majority of imported products. According to the reporter understand, excluding electronic ticket of the electric business, in the three major airlines, East Airlines is the first to dabble in the cold chain of the airlines.

May be just on the line, the reporter click on "Group Purchase Zone", "Integral Exchange" and "Cod" and other options, are only "Please look forward to" the prompt. Ingenuity is the eastern logistics in the home page of the order billboard, according to the amount of the size of the order, display orders amount, user name and mobile phone part of the number.

However, for the individual, although the order reached 158 yuan can be free shipping, but the current logistics of the distribution of East China is only the Shanghai area. Enterprise customers are not subject to the above restrictions, the logistics of Eastern Airlines for the enterprise select the Global high-quality goods service slogan.

"This belongs to the aviation cold chain business, Eastern Airlines has been operating the idea of electric business, not only to do the freight transport." The brokerage researcher told reporters that the increase in the business does not require East airlines to add additional costs, just open a website. However, the estimated contribution of cold chain business income to profitability will not be particularly large. In fact, China Eastern Airlines in the three major airlines business weak, 2013-year quarterly loss, then in the two quarter performance.

Reporter noted that the eastern logistics in the first half of 2013 operating is a loss. It is understood that the three major airlines subordinate logistics companies, the overall loss or profit. Therefore, Eastern Airlines to choose the horizontal expansion of the industrial chain, but also want to make some of the freight business profits.

This is somewhat different from the situation in the United States and Europe, where foreign customers generally do not choose to transport fresh food. Because the foreign passenger transport and freight field development time is longer, the cent is very clear, moreover ups and DHL and so on transnational freight company business also occupies the monopoly position.

As far as popularity is concerned, China Eastern's electric power website is difficult to be known by ordinary consumer investors, and if China Eastern is just trying to serve corporate customers, there is no need to launch the site. The securities researcher believes that the Eastern airlines still want to face ordinary consumers, do business to customers (merchants), the latter may have some promotional work.

In addition, the current concept of the FTA is hot, but also to the new business of China Eastern to bring the imagination of space. China Eastern's main base is located in the Shanghai airport, fresh products cross-border transport involves taxes and tariffs and other factors, do not rule out the future will receive a certain policy concessions.