Summary: According to the music to confirm, the original Dangdang CMO Guo He has joined the video network as Vice president, will be responsible for music as the market brand work, at the same time is responsible for the music video business platform Le Live network brand work. Data show that Guo He joined Dangdang in 2008 to be responsible for brand and public
According to the music to confirm, the original Dangdang CMO Guo He has joined the video network as Vice president, will be responsible for music as the market brand work, at the same time, is responsible for the music video business platform Le Live network brand work.
Data show that Guo He joined Dangdang in 2008 in charge of brand and PR work, and last year was promoted to CMO (Chief marketing officer).
Le see 24th this month officially released fresh type of electric business "le Life" platform, the project responsible for the original Life Network deputy general manager Sheng. Sheng has said to Sina Science and technology, music as a fresh type of electric dealers the largest characteristics, is to rely on the ecological layout of the music, and the group of other business to do synergies.
Analysts believe that the addition of a power trader means that it attaches great importance to the "happy life" platform. It is understood that Le life will be similar to Lenovo Jia Wo, August will first push a few items, the end will slowly on the whole category. At present, Beijing will be the test water market, next year plans to expand to east China and South China.
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