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The current Web site navigation station tens of thousands, and every day is constantly increasing, how to stand out in the thousands of navigation network, combined with my own experience, I say a few words, aimed at the general navigation webmaster to provide a train of thought, the wrong place also please correct me.
First, positioning is the most important.
Speaking of the navigation station, the older employees of our company can say a few because those big stations like God exist, of course, I also see some unusual, in the maintenance of the company hundreds of computers, often encountered some navigation station malicious tampered with the computer home, repair up very troublesome, In this case I have to prohibit the site, permanent access. This is a digression, I would like to express is that so many webmaster in the navigation network, if you do not have some very means, then your navigation station The final results can only be entertained, and finally hold on and closed.
So the navigation station really can't do it? The answer is YES! Anything is not absolute, look at the navigation station are all the same as the Web site, I think can be divided into industries. For example, I used to go to those navigation nets, to find the Web site of my industry, very difficult, or even not. In the process of looking for even I do not want to go to a page of the look, not to mention those old workers, not as fast as the search.
So I put my station positioning for the industry's navigation, in the promotion of playing the industry card, what industry people on what kind of site, can slightly improve the user's pride, and leadership will not say you all day on what a mess of the net AH. Of course, in the collection of industry web site at the same time, other commonly used in those name stations can not be lost, entertainment, news class, practical tools can not be lost, after all, the industry's web site boring, all day to see these few people are willing to.
Second, the use of good practical tools
Commonly used tools is the weather forecast, calendar, air tickets, hotels these, because my station is not for stationmaster, so those webmaster class tools I threw away, put on some industry gadgets. For example, I have added some common signs of power, but also intend to build some resistance calculation of these gadgets in the above, so that users benefit from the use of the process, naturally retained the flow.
Third, personalized
Have to say, most navigation station is that appearance, you do not let a person before the light of the place, will be the user ignores the past, he is not lazy to spend time to change the homepage. In order to let my navigation station have a special place, in the registration domain name I registered and industry + industry number domain name, let user at a glance, photographic memory. At the same time, I also on the top of the homepage with a large publicity map of the site, wrote a loud slogan, increased the user's memory (because there is advertising, I do not on the map).
In order to make their navigation station more personalized, I also according to the characteristics of my site, wrote a fu, the site profile, how to remember the site domain name, the use of the description, so that others feel that this is a meaningful site (of course, the bet does not rhyme on the aside, anyway, not a few people understand the rhyme), and then a vertical text, It's more like that.
Iv. Promotion
Because it is for the industry site, at the same time I was responsible for maintaining the company's hundreds of computers, so in the case of the consent of others, I set up their homepage, and sometimes to help colleagues of friends to get a computer, also spread out. And in the industry in the company system administrator training, the use of some of the industry's common problems built a forum, but also promoted out. Although in the major sites to do the promotion can bring a certain amount of traffic, but through their own industry system to promote, it is also a way.
Through the industry-type positioning, production industry gadgets, personalization and other means, now the site began to slowly have a turnaround, to apply my site's power navigation to give a word at the end: View the flow of forget food, change the Code XI waste bed. I wish to accumulate bujikuibu even thousands of miles, I want to accumulate small flow to become Jianghai. I would like to be able to give the vast number of navigation station webmaster to bring a small surprise.
This article is the original Power Navigation service network: http://www.dw95598.com. A5 first Draft, reprint please indicate the source. The first post, thank A5 and the broad masses of readers.