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Fei Fei recently received a list of printing plants, the goal is to help the factory in a short period of time to bring customers, optimize the product page long tail word, home xx printing, XX printing Network as a supplement, because we usually want to print leaflets, business cards, etc. will directly search the search engine above "region" + printing products, such as Fuzhou business card printing, Fuzhou Business Card printing quotes, such customer turnover rate is very high, we mainly through the optimization of these words to directly bring customers, the following to introduce the next station and outside the station optimization process
One, station optimization
1, in the logo alt tag added keywords, such as "Fuzhou printing"
2, in order to improve the density of the site to fly in the website of the company profile, column name, bottom and other places to add keywords, the site's density on the ranking impact is relatively large.
3, navigation "Home" two words into the "Fuzhou Printing Home", navigation above to add keywords to the site ranking promotion is very helpful, equivalent to the anchor text of the whole station.
4, at the bottom of the site to increase the navigation, do a good job in the station link optimization, easy spider crawling
5, in the post update in the title add keywords, one is to improve the relevance of the article, another increase in the site homepage keyword density, a lot of friends in the bottom stack keywords, in fact, we just add keywords in the article can achieve the goal of improving the density of keywords.
6, do 404 error pages, improve the user experience, to prevent the jump rate too high situation
7, the domain name without WWW 301 to the domain name with www, the weight without the www transferred to the WWW domain name with the above
8, put some do not do ranking page or do not want to let spiders crawl the page inside the robots, prohibit search engine crawl
9, the generation of Web site map to facilitate the spider full Station crawl
10, add question and answer module, we can do some long tail words to use.
Second, outside the chain deployment
1. First mission
Registration Yellow Pages, encyclopedia, Stick, know, experience, questions and answers, Baidu Space, Baidu Library, search and hide
2. Daily tasks
Hair outside the chain: blog, forum, classification information System, Business-to-business website, question and answer system, post bar, Baidu know, Tianya, Mop, West Ancestral alley, exchange links
Observation and analysis included, reverse chain, ranking and so on
3. Weekly Tasks
Statistical analysis of the collection, reverse chain, ranking and so on, improve the update program
We'd better find a peer forum, the site above the release of the chain, such a one-way high-quality links to the rankings to upgrade quickly, the above is Fei Fei seo on the site of the implementation of the site optimization work, I hope to help you, today to share the printing plant case URL http:// Www.fzywzx.com, we can combine the site together SEO 500 people q Group: 1,334,632,401 up to explore the optimization scheme